
Nature's Bakery Crumble, Strawberry Oatmeal
What You Should Know
Nature's Bakery Crumble Strawberry Oatmeal reads like a modern, on-the-go spin on a jam-filled oat cookie. You'd typically find it in the grocery snack aisle — often shelved with granola bars, fig bars, and portable breakfast bars — or in the natural/health-oriented snack bay near whole-grain crackers and single-serve baked treats. It fits into quick-shopping trips for lunchbox staples, road-trip snack stashes, or anyone picking up something to tide them over between meals. The brand positions itself as wholesome and convenient: packaging and ingredient highlights call attention to whole wheat and whole grain oats, and the product leans into a “better-for-you” baked snack image aimed at parents and busy adults seeking perceived healthier alternatives to candy bars. Labels often emphasize whole grains and familiar fruit flavors; there’s a “natural flavor” in the list but no indication of organic certification on the ingredient panel provided. Processing context: this is a commercially prepared, shelf-stable baked snack made from concentrated fruit fillings and multiple sweeteners, rather than a minimally processed homemade cookie. Sensory notes: expect a soft-chewy crumbly oat base with a jammy, slightly sticky strawberry center and a mild sweetness from cane sugar, brown sugar and syrups; cinnamon whispers through the dough. Packaging is retail-friendly — typically a box with individually portioned units for portability — and the ritual is grab-and-go: thrown into backpacks, lunchboxes, or paired with coffee or milk for a quick snack. The overall story is a convenient, slightly nostalgic baked bar reimagined for contemporary shoppers seeking whole-grain cues without time for baking.
Nutrition Facts
Ingredients
Strawberry, Filling, (Wheat, Syrup,, Glycerin,, Brown, Sugar,, Strawberry, Puree,, Pectin,, Citric, Acid,, Sodium, Citrate,, Malic, Acid,, Tricalcium, Citrate,, Natural, Flavor,, Purple, Carrot, Extract, for, Color),, Whole, Wheat, Flour,, Whole, Grain, Oats,, Cane, Sugar,, Date, Paste,, Canola, Oil,, Agave, Inulin,, Brown, Rice, Syrup,, Sea, Salt,, Baking, Soda,, Cinnamon..
Flagged Ingredients:
- •Canola Oil - Seed oil high in omega-6 fatty acids
- •Purple Carrot Extract for Color - Artificial coloring
Dietary Labels
Ultra-Processing Assessment
Ultra-Processed
Why this score?
Multiple industrial ingredients and reformulated components (glycerin, rice syrup, fruit filling with additives, sodium/tricalcium citrate) and shelf-stable processing indicate it is an ultra-processed food (NOVA 4). The product is a formulated, packaged snack rather than a minimally processed whole food.
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Common Questions about Nature's Bakery Crumble, Strawberry Oatmeal
Well, 'healthy' can be a bit subjective! The Crumble offers some whole grains from oats and whole wheat flour, along with a touch of fiber from the oats and date paste. However, it does contain added sugars (12g per serving), so it's best enjoyed as a treat or part of a balanced breakfast rather than a health food staple.
