Can you spot the ultraprocessed foods?

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Fiber One 90 Calorie Chewy Bars, Chocolate
Cereal & Breakfast
📊 NOVA 4

Fiber One 90 Calorie Chewy Bars, Chocolate

Fiber One
4.10 oz
Available at Foodtown
70
Calories
4g
Protein
1g
Sugars
100mg
Sodium
6g
Fiber
63
Ingredients

What You Should Know

Fiber One 90 Calorie Chewy Bars in Chocolate are small, individually wrapped snack bars sold in the grocery snack or breakfast aisle, often shelved alongside granola bars, protein bars, and other on‑the‑go fiber snacks. Packaged in a recycled paperboard box with bright, health‑oriented branding, each bar is topped with a chocolatey drizzle and filled with oats and chocolate chips. Shoppers reach for these at quick grocery runs, lunchtime top‑ups, or when assembling school lunchboxes — they also sit well in work desk drawers, gym bags, and glove compartments for road trips. The brand positions itself as a practical, health‑minded choice: Fiber One leans into a ‘‘feel‑good’’ narrative emphasizing fiber content, low calories, and claims like “naturally flavored,” “no artificial flavors,” and “no colors from artificial sources,” while also noting participation in Box Tops for Education and that some ingredients are partially produced with genetic engineering. Although marketed as wholesome and convenient, the ingredient list includes processed sweeteners, oils, emulsifiers and flavor systems, so the bars are made using multi‑stage industrial processing. Sensory details: expect a soft, chewy bite from oats and glycerin with occasional crispness from puffed wheat, a mild chocolate sweetness from semi‑sweet chips and drizzle, and a slightly sticky finish; the bar is small (about 90 kcal each) and eaten as a quick snack ritual rather than a meal. The overall aesthetic and messaging target busy adults and parents seeking a low‑calorie, fiber‑forward snack that balances indulgence and practicality.

Nutrition Facts

Serving Size: 1.0
Servings per Container: 5
Calories70
% Daily Value*
Total Fat2g3%
Saturated Fat1g5%
Sodium100mg4%
Total Carbohydrate14g5%
Dietary Fiber6g21%
Total Sugars1g
Protein4g
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

Ingredients

Chicory, Root, Extract,, Rice, Flour,, Whole, Grain, Oats,, Sugar,, Corn, Syrup,, Semi-Sweet, Chocolate, Chips, (Sugar,, Chocolate, Liquor, Processed, with, Alkali,, Cocoa, Butter,, Milkfat,, Soy, Lecithin,, Natural, Flavor),, Honey,, Puffed, Wheat,, Glycerin,, Palm, Kernel, Oil,, Cocoa, Processed, with, Alkali,, Canola, Oil,, Maltodextrin,, Soy, Lecithin,, Salt,, Natural, Flavor,, Barley, Malt, Extract,, Fructose,, Cellulose, Gum,, Milk,, Baking, Soda,, Caramel, Color,, Mixed, Tocopherols, Added, to, Retain, Freshness..

Flagged Ingredients:

  • Canola Oil - Seed oil high in omega-6 fatty acids
  • Palm Kernel Oil - Seed oil high in omega-6 fatty acids
  • Soy Lecithin - Processed emulsifier
No Seed OilNo Emulsifier

Dietary Labels

This product is not vegan, is not gluten-free, and is not organic.

Ultra-Processing Assessment

NOVA Score:4 / 4

Ultra-Processed

Why this score?

The product contains multiple industrial ingredients and additives (corn syrup, maltodextrin, glycerin, emulsifiers, natural flavors, processed cocoa, caramel color) and is produced through multi‑step industrial processes, consistent with NOVA group 4 (ultra‑processed).

Daily Ritual

Can you Spot Ultraprocessed Foods? Play our Supermarket Game

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Shopping in the supermarket oil aisle

Others also viewed

Common Questions about Fiber One 90 Calorie Chewy Bars, Chocolate

It depends on your definition of healthy! These chewy bars are low in calories (just 70 per bar) and pack a decent amount of fiber (6g), which is great for digestive health. However, they do contain ingredients like corn syrup and palm kernel oil, so while they're a better snack option than many sugary treats, they’re not exactly a health food.

Perfect For

back-to-school
road-trip
post-workout

Vibe:

convenientwholesomepractical
$NaN
per package