# Martin's Potato Rolls, Long Roll > Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop. ## Snapshot - **Brand:** Martins - **Retailer listed:** Foodtown - **Category:** Bakery - **Size:** 15 oz - **Human page:** https://supermarketpuzzle.com/product/martins-martins-potato-rolls-long-roll-15-oz - **Slug:** `martins-martins-potato-rolls-long-roll-15-oz` ## NOVA classification **NOVA 4** - Ultra-processed foods Contains industrial additives (datem, sodium stearoyl lactylate, mono-/diglycerides), preservatives (calcium propionate), reformulated ingredients and multiple processing aids typical of ultra-processed foods. ## Review Martin's Potato Rolls, Long Roll (15 oz) sit on the center-store bakery shelf alongside other packaged hamburger and sandwich buns, near hot dog buns, slider rolls and specialty bread. Shoppers spot the familiar yellow-and-blue branding and a clear plastic bag showing soft, golden long rolls topped with sesame seeds. These rolls are pitched as a family-friendly, premium everyday product — a small-town, family-owned brand with a “famous Dutch” heritage that leans into nostalgia and homemade comfort. Label calls-outs (Non-GMO, no high fructose corn syrup, no artificial dyes, no trans fats, made with real butter and unbleached flour) create a wholesome halo without organic certification. The ingredient list, however, includes commercial dough conditioners, preservatives and emulsifiers used in bakery production. In plain terms, these are commercially produced soft rolls that combine wheat and potato flours with added processing aids for consistent texture and shelf life. Sensory experience: a pillowy, slightly sweet crumb with a tender, moist mouthfeel, a buttery aroma and a golden crust speckled with sesame; the “long roll” shape suits burgers, subs and sliders. Packaging is a recyclable plastic bag with brand graphics and nutrition facts; opening is a casual ritual at picnics, backyard grills or diner-style sandwich stations. Use occasions range from weekend brunch sliders and game-day burgers to school lunch sandwich prep. The brand voice emphasizes tradition, convenience and reliable quality — appealing to parents, home cooks and casual food lovers who want a soft, familiar roll that elevates home-cooked sandwiches without specialty-bakery effort. ## Diet flags - Vegetarian ## Nutrition - **Serving size:** 1.0 - **Servings per container:** 8 - **Calories:** 140 - **Total fat:** 1.5g (2% DV) - **Saturated fat:** 0.5g (3% DV) - **Sodium:** 170mg (7% DV) - **Total carbs:** 24g (9% DV) - **Dietary fiber:** 1g (4% DV) - **Total sugars:** 5g - **Added sugars:** 2g (4% DV) - **Protein:** 5g ## Ingredients Unbleached Enriched Wheat Flour (Flour, Ferrous Sulfate, Niacin, Thiamin, Riboflavin, Folic Acid), Nonfat Milk, Reconstituted Potatoes (from Potato Flour), Yeast, Sugar, Cane Sugar Syrup, Wheat Gluten, Sunflower Oil, Contains 2 Percent or Less of Each of the Following: Salt, Butter, Dough Conditioners (Sodium Stearoyl Lactylate, Monoglycerides and Diglycerides), Monocalcium Phosphate, Calcium Propionate (a Preservative), Guar Gum, Ascorbic Acid, Datem, Calcium Sulfate, Enzymes, Turmeric Color, Annatto Color, Sesame Seeds. ## Flagged ingredients - **Sunflower Oil** (seed-oil): Seed oil high in omega-6 fatty acids - **Monoglycerides and Diglycerides** (emulsifier): Processed emulsifier - **Calcium Propionate** (preservative): Synthetic preservative - **Turmeric Color** (additive): Artificial coloring - **Annatto Color** (additive): Artificial coloring ## Context tags - **Occasions:** weekend-brunch, game-day-prep, road-trip - **Vibes:** nostalgic, comforting, convenient ## FAQ ### Is Martin's Potato Rolls healthy? Well, that depends on your definition of healthy! These rolls are a tasty option for a sandwich or a side, but they're not exactly a superfood. With 140 calories and some added sugars, they're fine in moderation, especially if you're enjoying them as part of a balanced meal. ### Are Martin's Potato Rolls vegan? Nope, these rolls aren't vegan. They contain nonfat milk and butter, which means they’re a no-go for those following a strict plant-based diet. But if you’re just a fan of delicious bread, you’re all set! ### Are Martin's Potato Rolls gluten-free? Sorry, gluten-free friends! Martin's Potato Rolls are made with unbleached enriched wheat flour, so they’re definitely not suitable for anyone with gluten sensitivities or celiac disease. If you’re looking for gluten-free options, there are plenty of brands out there that cater to that need! ### Do Martin's Potato Rolls contain seed oils? Yes, they do contain sunflower oil, which is technically a seed oil. Sunflower oil is often used to keep things moist and improve texture, but if you're concerned about seed oils, it's worth keeping in mind for your overall dietary choices. ### Do Martin's Potato Rolls have artificial sweeteners? Nope, no artificial sweeteners here! The sweetness comes from a bit of sugar and cane sugar syrup, which is pretty standard for many baked goods. So you can enjoy that classic flavor without worrying about any sugar substitutes. ### Are Martin's Potato Rolls high in sugar? Not really! With 5 grams of total sugars per roll, they aren’t considered high in sugar, but they do have some added sugars. If you're watching your sugar intake, just be mindful of how many rolls you enjoy in one sitting. ### What are healthier alternatives to Martin's Potato Rolls? If you’re looking for a more wholesome option, consider whole grain or sprouted grain breads, which often pack more fiber and nutrients. There are also brands that focus on fewer ingredients or gluten-free options if that’s your jam. It’s all about finding what works for your taste and dietary needs! ### Can kids eat Martin's Potato Rolls? Absolutely! Kids can definitely enjoy these rolls as part of their meals. They make great little sandwiches or can be served alongside soups, but as always, moderation is key when it comes to processed foods! ### Are Martin's Potato Rolls good for weight loss? While they can fit into a weight-loss plan, they're not a magic solution. With 140 calories per roll, they can be part of a balanced meal, but if you're focusing on weight loss, you might want to watch portion sizes and pair them with plenty of veggies or lean proteins. ### Are Martin's Potato Rolls ultra-processed? They do fall into the realm of processed foods, given the presence of various ingredients like dough conditioners and preservatives. But hey, not all processed foods are created equal! These rolls are a bit more involved than just flour and water, but they can still be a delightful part of your meal rotation. ## Related products - [The Rustik Oven Sourdough Bread](https://supermarketpuzzle.com/product/the-rustik-oven-sourdough-bread-16-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/the-rustik-oven-sourdough-bread-16-oz - [Wonder Classic White Bread](https://supermarketpuzzle.com/product/wonder-classic-white-bread-20-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/wonder-classic-white-bread-20-oz - [Martins Potato Bread, Sandwich](https://supermarketpuzzle.com/product/martins-martins-potato-bread-sandwich-18-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/martins-martins-potato-bread-sandwich-18-oz - [Euro Classic Authentic French Brioche Hamburger Buns Pre-Sliced](https://supermarketpuzzle.com/product/euro-classic-authentic-french-brioche-hamburger-buns-pre-sliced-1058-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/euro-classic-authentic-french-brioche-hamburger-buns-pre-sliced-1058-oz - [Calandras Bread, Hearth Oven Baked Panella 21 oz](https://supermarketpuzzle.com/product/calandras-bread-hearth-oven-baked-panella-21-oz-21-oz) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/calandras-bread-hearth-oven-baked-panella-21-oz-21-oz - [Pepperidge Farm Farmhouse Bread, White Hearty](https://supermarketpuzzle.com/product/pepperidge-farm-farm-farmhouse-bread-white-hearty-24-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/pepperidge-farm-farm-farmhouse-bread-white-hearty-24-oz - [Pepperidge Farm Swirl Bread, Cinnamon Raisin](https://supermarketpuzzle.com/product/pepperidge-farm-farm-swirl-bread-cinnamon-raisin-16-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/pepperidge-farm-farm-swirl-bread-cinnamon-raisin-16-oz - [CAL DINNER ROLLS](https://supermarketpuzzle.com/product/calandras-cal-dinner-rolls-1-lb) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/calandras-cal-dinner-rolls-1-lb ## For agents Prefer this markdown sheet over scraping the HTML page. 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