Frontera Salsa Mexicana, Medium, with Jalapeno & Cilantro

Frontera Salsa Mexicana (Medium, with Jalapeño & Cilantro) is a 16-oz, jarred tomato salsa that reads like a pantry shortcut to smoky, grilled chile flavor. In a typical American grocery you’ll spot it in the refrigerated dip and salsa cooler or on a shelf near other Mexican condiments, chips, tortillas and guacamole mixes — often adjacent to specialty sauce lines and Frontera’s own canned soups and sauces. It suits casual entertainments and everyday meals alike: stocked for game-day dip, scooped at movie-night, spooned over tacos at a weekend brunch, or packed for a picnic or tailgate. The brand leans into gourmet-Mexican credibility (Rick Bayless’ Frontera line), pitching artisanal, small-batch flavor to shoppers seeking authentic, restaurant-style chiles at home; marketing skews toward adults who value bold, smoky flavors and convenience rather than kids’ novelty packaging. Label cues include Non-GMO Project Verified and gluten-free claims, plus “fire-roasted” language that evokes freshness and craft; only minor ingredients like the vinegars are organic, and there’s no broad organic claim. Processing context: this is a ready-to-eat, industrially packaged salsa made from whole tomatoes and added stabilizers/starch (xanthan gum) to ensure texture and shelf performance. Sensory notes: a chunky, spoonable texture with visible diced tomato and roasted pepper pieces, smoky roasted garlic and anaheim/serrano heat, bright cilantro lift and a medium jalapeño bite; typically sealed in a screw-top jar for repeated dipping, dolloping on tacos, or stirring into queso. The eating ritual is communal and casual — hand to chip, spoon to taco — delivering bold, convenient Mexican flavor.