# Glaceau Nutrient Enhanced Water Beverage, Power-C

> Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop.

## Snapshot

- **Brand:** vitaminwater
- **Retailer listed:** Foodtown
- **Category:** Beverages
- **Size:** 101.40 foz
- **Human page:** https://supermarketpuzzle.com/product/vitaminwater-glaceau-nutrient-enhanced-water-beverage-power-c-10140-oz
- **Slug:** `vitaminwater-glaceau-nutrient-enhanced-water-beverage-power-c-10140-oz`

## NOVA classification

**NOVA 4** - Ultra-processed foods

Contains added sweeteners (crystalline fructose, cane sugar), isolated vitamins/minerals, flavorings, taurine and other additives, all characteristic of ultra-processed foods.

## Review

Store placement: You'd typically spot vitaminwater Power-C in the refrigerated or ambient beverage aisle, shelved with other enhanced waters, sports drinks, and flavored bottled waters — often near electrolyte drinks, sparkling waters, and energy shots. Occasions: This bottle fits grab-and-go moments — a post-workout pick-me-up, an easy addition to a road-trip cooler, or a convenient option to toss into a backpack for busy school or work days. Brand positioning: Glaceau's vitaminwater markets itself as a lifestyle accessory: colorful, youthful, and health-forward, aimed at millennials and busy adults who want a tasty, fortified hydration option that signals self-care without the gym-gear seriousness of pure sports drinks. Label characteristics: The label leans on health halos — prominent vitamin claims (vitamin C, B6, B12), 'natural flavors,' and fruit imagery; there is no organic certification, and its 'natural' language is marketing-forward rather than regulatory. Processing context: In plain terms, this is a manufactured, formulated beverage — water with added sweeteners, isolated vitamins, minerals, amino acids, and flavor/color agents rather than a minimally processed juice or plain water. Sensory details: Expect a slick, syrupy mouthfeel from the sweeteners, a brightly fruity dragonfruit aroma, and a clear pink tint from vegetable juice colorants; it comes in a smooth plastic bottle with a screw cap designed for single-serve convenience. Ritual context: People buy it as an everyday treat — chilled from the fridge, sipped during commutes or workouts, and enjoyed as a flavored, vitamin-fortified alternative to soda or plain water.

## Diet flags

- Vegetarian
- Gluten-free
- Dairy-free

## Nutrition

- **Serving size:** 1
- **Servings per container:** 1
- **Calories:** 90
- **Total fat:** 0g (0% DV)
- **Saturated fat:** 0g (0% DV)
- **Sodium:** 0mg (0% DV)
- **Total carbs:** 23g (8% DV)
- **Total sugars:** 23g
- **Added sugars:** 23g (46% DV)
- **Protein:** 0g

## Ingredients

reverse osmosis water, crystalline fructose, less than 1% of: cane sugar, vitamins C, B5, B6, B12 (ascorbic acid, calcium pantothenate, pyridoxine hydrochloride, cyanocobalamin), electrolytes (calcium and magnesium lactate and potassium phosphate), taurine, citric acid, vegetable juices (for color), natural flavors, zinc gluconate, chromium polynicotinate.

## Context tags

- **Occasions:** post-workout, road-trip, back-to-school
- **Vibes:** convenient, adventurous, practical

## FAQ

### Is Power-C healthy?

Well, that depends on your definition of healthy! Power-C is packed with vitamins like C, B5, B6, and B12, which can give you a little energy boost. But it does have 23 grams of added sugars per serving, so if you're watching your sugar intake, it might not be your best choice. Think of it as a fun treat rather than a health tonic!

### Is Power-C vegan?

Not quite! While Power-C is mostly plant-based, it contains crystalline fructose and other ingredients that might not align with strict vegan standards. So, if you’re following a strict vegan diet, you might want to be cautious with this one.

### Is Power-C gluten-free?

Absolutely! Power-C is gluten-free, making it a safe choice for anyone with gluten sensitivities or celiac disease. You can sip on it without worrying about any sneaky gluten hiding in there.

### Does Power-C contain seed oils?

Nope, you won’t find any seed oils in Power-C! This drink keeps it simple with no added oils, which means you don’t have to worry about the potential downsides of those ingredients.

### Does Power-C contain artificial sweeteners?

Not at all! Power-C is sweetened with crystalline fructose and cane sugar, steering clear of any artificial sweeteners. So you can enjoy a more natural sweetness in your drink.

### Is Power-C high in sugar?

Yes, it is! With 23 grams of added sugars per serving, Power-C is definitely on the higher side of the sugar spectrum. If you're mindful of your sugar intake, it’s a good idea to enjoy it in moderation.

### What are healthier alternatives to Power-C?

If you’re looking for healthier options, consider flavored sparkling water or infuse plain water with fruits for a refreshing twist without the added sugars. Herbal teas can also be a great alternative for hydration without the calories!

### Can kids drink Power-C?

Sure, kids can have Power-C, but it's best to limit sugary drinks for them in general. It can be a fun treat, but balance it out with plenty of water and other nutritious beverages in their diet.

### Is Power-C good for weight loss?

If you're trying to lose weight, Power-C might not be the best choice due to its sugar content. While it can be enjoyed as an occasional treat, sticking to lower-calorie beverages can help you stay on track with your goals.

### Is Power-C ultra-processed?

You could say Power-C falls into the processed category, but it's not the most extreme example of ultra-processing. It does contain several added ingredients for flavor and enhancement, so it’s not as simple as a glass of water, but it’s not the most processed beverage out there either.

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