Can you spot the ultraprocessed foods?

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Martins Hoagie Rolls
Bakery
📊 NOVA 4

Martins Hoagie Rolls

Martin's
20 oz
Available at Foodtown
230
Calories
10g
Protein
3g
Sugars
390mg
Sodium
2g
Fiber
59
Ingredients

What You Should Know

Martin's Hoagie Rolls sit squarely in the bread aisle or packaged bakery section, often shelved beside other rolls, burger and hot dog buns, and sandwich breads — sometimes near specialty potato rolls. Packaged in a clear plastic bag with branded printing and a twist tie, the 20 oz multi-pack signals value and family-sized use. These soft, slightly sweet rolls with a fine crumb and sesame-seed topping invite quick assembly: split, fill with deli meats, cheese and condiments, or toast briefly on a griddle. They are marketed with an approachable, family-owned story — “famous Dutch taste,” no high-fructose corn syrup, no trans fats and no artificial dyes — positioning the brand toward suburban families, weekend grillers, and shoppers who want a perceived higher-quality store-bought roll without paying bakery prices. The label leans on wholesome-sounding claims (real cane sugar, nonfat milk, real butter in related products) and nostalgia (“American family owned”), but does not carry organic or certified natural seals. In plain terms this is a commercially produced, convenience bakery product: made from enriched wheat flour with added dough conditioners, preservatives and emulsifiers to ensure uniform texture and shelf life. Sensory ritual is familiar — grab a pack for picnics, sandwich nights, or game-day spreads; warm briefly for toasty edges and gooey fillings. The product’s story is one of approachable Americana: dependable, family-focused, and designed for quick, crowd-pleasing meals rather than artisanal baking experiences.

Nutrition Facts

Serving Size: 1 roll
Servings per Container: 6
Calories230
% Daily Value*
Total Fat2.5g3%
Saturated Fat1g5%
Sodium390mg17%
Total Carbohydrate39g14%
Dietary Fiber2g7%
Total Sugars3g
Added Sugars2g4%
Protein10g
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

Ingredients

Unbleached, Enriched, Wheat, Flour, (Flour,, Ferrous, Sulfate,, Niacin,, Thiamin,, Riboflavin,, Folic, Acid),, Water,, Yeast,, Nonfat, Milk,, Sugar,, Cane, Sugar, Syrup,, Wheat, Gluten,, Sunflower, Oil,, Contains, 2, Percent, or, Less, of, Each, of, the, Following:, Salt,, Calcium, Propionate, (a, Preservative),, Dough, Conditioners, (Sodium, Stearoyl, Lactylate,, Monoglycerides, and, Diglycerides),, Monocalcium, Phosphate,, Guar, Gum,, Ascorbic, Acid,, DATEM,, Calcium, Sulfate,, Enzymes,, Sesame, Seeds..

Flagged Ingredients:

  • Sunflower Oil - Seed oil high in omega-6 fatty acids
  • Monoglycerides and Diglycerides - Processed emulsifier
  • Calcium Propionate - Synthetic preservative
No Seed OilNo EmulsifierNo Preservative

Dietary Labels

This product is not vegan, is not gluten-free, and is not organic.

Ultra-Processing Assessment

NOVA Score:4 / 4

Ultra-Processed

Why this score?

Contains multiple industrial ingredients and additives (preservatives, dough conditioners, emulsifiers, enriched flours) and is formulated for long shelf life and uniform texture, consistent with NOVA group 4 ultraprocessed foods.

Daily Ritual

Can you Spot Ultraprocessed Foods? Play our Supermarket Game

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Shopping in the supermarket oil aisle

Others also viewed

Common Questions about Martins Hoagie Rolls

The healthiness of Martin's Hoagie Rolls really depends on your dietary goals and lifestyle. With 230 calories and a decent 10 grams of protein per roll, they can be a satisfying choice for your sandwich or hoagie fix. Just keep in mind that they're not high in fiber, so pairing them with some veggies or a salad could boost your meal's nutritional profile.

Perfect For

game-day-prep
weekend-brunch
road-trip

Vibe:

nostalgiccomfortingconvenient
$NaN
per package