# Toufayan Bakeries Flat Bread, Hearty White > Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop. ## Snapshot - **Brand:** Toufayan - **Retailer listed:** Foodtown - **Category:** Bakery - **Size:** 14 oz - **Human page:** https://supermarketpuzzle.com/product/toufayan-bakeries-flat-bread-hearty-white-14-oz - **Slug:** `toufayan-bakeries-flat-bread-hearty-white-14-oz` ## NOVA classification **NOVA 4** - Ultra-processed foods Contains multiple industrial ingredients (isolated soy protein, maltodextrin, emulsifiers, dough conditioners) and preservatives (calcium propionate) consistent with ultra-processed foods, so it fits NOVA group 4. ## Review Toufayan Bakeries Hearty White Flat Bread sits on the supermarket bakery aisle among other flatbreads, pitas, wraps and specialty sandwich breads — often shelved near other refrigerated or ambient bread products and next to hummus or sandwich fillings. The 14 oz plastic-wrapped pack leans into family-oriented, old‑school branding (“Quality since 1926”) that reads as reliable and familiar: a brand positioned toward busy households who want an approachable, versatile bread for everyday meals. Marketing leans on simple health halos — “8 g protein,” “0 g trans fat,” “0 mg cholesterol” — and nostalgic family messaging rather than organic or artisanal claims; there is no organic certification. The ingredient list shows enriched flour, vegetable oil, emulsifiers, dough conditioners and a preservative, so while its story promises “fresh, delicious taste,” it is a manufactured, convenience-focused product. Sensory notes: the flatbreads are soft, pliable and slightly chewy with a light crumb ideal for folding; they come in a flexible plastic bag intended for easy pantry storage and repeated use. Typical uses are building quick paninis, wraps for school lunches, flatbread pizzas or impromptu sandwiches; the ritual often includes a quick toast, grill or warm-up on the stovetop. Occasions range from packed weekday lunches to casual weekend meals and game-day spreads. Culturally, Toufayan occupies a middle ground — not niche artisanal, but not commodity white bread either — appealing to shoppers who want convenience, consistent texture and a family-friendly brand story that taps into American sandwich and flatbread trends. ## Diet flags - Vegetarian - Dairy-free ## Nutrition - **Serving size:** 1.0 - **Servings per container:** 5 - **Calories:** 260 - **Total fat:** 8g (10% DV) - **Saturated fat:** 1.5g (8% DV) - **Sodium:** 370mg (16% DV) - **Total carbs:** 18g (7% DV) - **Dietary fiber:** 3g (11% DV) - **Total sugars:** 1g - **Protein:** 8g ## Ingredients Enriched Wheat Flour (Contains Niacin, Reduced Iron, Thiamine Mononitrate [Vitamin B1], Riboflavin [Vitamin B2], Folic Acid), Water, Vegetable Oil (Soybean and/or Cottonseed), Yeast, Soy Flour Blend (Soy Flour, Isolated Soy Protein, Maltodextrin, Natural Flavors), Dough Conditioner (Cultured Wheat, Mono & Diglycerides, Sodium Stearoyl Lactylate, Guar Gum, L-Cysteine, Enzyme), Sugar, Wheat Gluten, Salt, Baking Powder (Sodium Bicarbonate, Monocalcium Phosphate, Sodium Acid Pyrophosphate), Calcium Propionate (Added to Maintain Freshness). ## Flagged ingredients - **Soybean** (seed-oil): Seed oil high in omega-6 fatty acids - **Cottonseed** (seed-oil): Seed oil high in omega-6 fatty acids - **Mono & Diglycerides** (emulsifier): Processed emulsifier - **Calcium Propionate** (preservative): Synthetic preservative ## Context tags - **Occasions:** weekend-brunch, meal-prep-sunday, game-day-prep - **Vibes:** convenient, wholesome, practical ## FAQ ### Is the Hearty White flatbread healthy? The Hearty White flatbread can definitely fit into a balanced diet, especially if you're looking for something that’s low in sugar and high in protein. With 8 grams of protein per serving, it can help keep you feeling full. Just remember, 'healthy' can mean different things depending on your dietary goals—like if you're focusing on whole foods or counting macros. ### Is the Hearty White flatbread vegan? Not quite! The Hearty White flatbread contains enriched wheat flour and yeast but also includes ingredients like soy flour, which might confuse some. However, it does contain no dairy or meat products, so if you're avoiding animal products, it's a step in the right direction but not 100% vegan. ### Is it gluten-free? Nope, the Hearty White flatbread is not gluten-free. It’s made with enriched wheat flour, which is a no-go if you're avoiding gluten. If you're looking for gluten-free options, there are plenty of brands out there that cater specifically to that need! ### Does it contain seed oils? Yes, the Hearty White flatbread contains vegetable oil, which could be soybean and/or cottonseed oil. These oils are commonly used in processed foods for their neutral flavor and cost-effectiveness, but if you’re watching your seed oil intake for health reasons, it’s something to consider. ### Does it contain artificial sweeteners? Nope, you won't find any artificial sweeteners in the Hearty White flatbread. It has just a smidge of sugar (1 gram) to balance flavors but nothing that’s artificially derived. So, if you’re trying to avoid those sneaky sweeteners, you’re in the clear! ### Is it high in sugar? Not at all! The Hearty White flatbread is low in sugar, with only 1 gram per serving. That makes it a good option if you’re trying to keep your sugar intake in check while still enjoying a flavorful bread. ### What are healthier alternatives? If you're looking for healthier alternatives, you might consider whole grain or sprouted grain flatbreads, which often pack in more fiber and nutrients. Brands that focus on minimal processing or organic ingredients can also be great choices if you’re aiming for a cleaner label. ### Can kids eat the Hearty White flatbread? Absolutely! The Hearty White flatbread can be a fun and easy option for kids, especially when paired with their favorite spreads or fillings. Just keep an eye on portion sizes, as with any bread, to balance it with their overall diet! ### Is it good for weight loss? The Hearty White flatbread can fit into a weight loss plan, especially since it’s low in sugar and relatively high in protein. Just be mindful of portion sizes and what you’re putting on or in it—think lean proteins and lots of veggies for a balanced meal! ### Is it ultra-processed? Yes, the Hearty White flatbread is considered processed, as it contains ingredients like dough conditioners and preservatives to maintain freshness. While some might call this 'ultra-processed,' it’s all about context—if it fits your lifestyle and you enjoy it, that’s what really matters! ## Related products - [Hostess Cupcakes, Golden](https://supermarketpuzzle.com/product/hostess-cupcakes-golden-1270-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/hostess-cupcakes-golden-1270-oz - [Rich 8 Inch Black And White Layer Cake](https://supermarketpuzzle.com/product/our-specialty-treat-shop-rich-8-inch-black-and-white-layer-cake-42-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/our-specialty-treat-shop-rich-8-inch-black-and-white-layer-cake-42-oz - [Toufayan Pita Bread Onion](https://supermarketpuzzle.com/product/toufayan-bakeries-pita-bread-onion-12-oz) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/toufayan-bakeries-pita-bread-onion-12-oz - [Cinnamon Babka](https://supermarketpuzzle.com/product/reismans-cinnamon-babka-16-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/reismans-cinnamon-babka-16-oz - [Hostess Snoballs 10 ea](https://supermarketpuzzle.com/product/hostess-snoballs-10-ea-1050-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/hostess-snoballs-10-ea-1050-oz - [Cinnamon Walnut Coffee Cake](https://supermarketpuzzle.com/product/the-original-boston-coffee-cake-cinnamon-walnut-coffee-cake-24-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/the-original-boston-coffee-cake-cinnamon-walnut-coffee-cake-24-oz - [Hostess Mini Fruit Pies, Cherry](https://supermarketpuzzle.com/product/hostess-mini-fruit-pies-cherry-12-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/hostess-mini-fruit-pies-cherry-12-oz - [My Dad's Cookies Cookies, Gluten Free, Raspberry Linzer 6 oz](https://supermarketpuzzle.com/product/my-dads-cookies-cookies-gluten-free-raspberry-linzer-6-oz-6-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/my-dads-cookies-cookies-gluten-free-raspberry-linzer-6-oz-6-oz ## For agents Prefer this markdown sheet over scraping the HTML page. 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