# Red Bull Pink Wild Berry > Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop. ## Snapshot - **Brand:** Red Bull - **Retailer listed:** Foodtown - **Category:** Beverages - **Size:** 12 foz - **Human page:** https://supermarketpuzzle.com/product/red-bull-pink-wild-berry-12-oz - **Slug:** `red-bull-pink-wild-berry-12-oz` ## NOVA classification **NOVA 4** - Ultra-processed foods Contains refined sugars, isolated additives (taurine, caffeine), artificial colors and flavors and industrial processing steps typical of ultra-processed foods, so it fits NOVA group 4. ## Review Red Bull Pink Wild Berry is a brightly branded, lightly carbonated energy drink sold in 12 fl oz aluminum cans. You’ll typically find it in the refrigerated energy-beverage coolers near the front of the store, in the soft drink and sports drink aisle, or on endcaps beside other functional beverages and canned coffees. It reads as a grab-and-go pick for people needing a quick lift: students pulling late nights, gamers on streaming sessions, travelers grabbing a can before a flight, or busy commuters topping off focus before work. Brand positioning leans into performance and lifestyle — Red Bull markets itself to active, time-pressed consumers and youth culture, with sponsorship ties to sports, esports, and extreme events. Labels emphasize functional ingredients (taurine, caffeine, B-vitamins) and eye-catching berry graphics; packaging notes recyclable aluminum and lists both natural and artificial flavors, but there are no organic or kid-specific claims. Health halos come from the B-vitamin listing and the recycled can message, even though the product contains 38 g of sugar and 114 mg of caffeine per 12 oz can. Processing context: this is a highly industrially processed beverage made from refined sugars, isolated ingredients, flavorings and colorants blended and canned. Sensory details: it pours fizzy with a crisp, syrupy sweetness, raspberry and mixed-berry aroma with subtle verbena notes and a juicy finish; the ritual is quick — chill, pop the tab, drink cold or sip across an activity — often consumed for immediate stimulation rather than as part of a meal. ## Diet flags - Vegetarian - Gluten-free - Dairy-free ## Nutrition - **Serving size:** 1 - **Servings per container:** 1 - **Calories:** 160 - **Total fat:** 0g (0% DV) - **Saturated fat:** 0g (0% DV) - **Sodium:** 125mg (5% DV) - **Total carbs:** 40g (15% DV) - **Total sugars:** 38g - **Added sugars:** 38g (76% DV) - **Protein:** 0g ## Ingredients Carbonated Water, Sugar, Glucose, Citric Acid, Taurine, Sodium Citrate, Natural and Artificial Flavors, Caffeine, Colors, Niacinamide, Pyridoxine HCl (Vitamin B6), Calcium Pantothenate, Vitamin B12. ## Flagged ingredients - **Colors** (additive): Artificial coloring ## Context tags - **Occasions:** game-day-prep, back-to-school, road-trip - **Vibes:** convenient, adventurous, indulgent ## FAQ ### Is Red Bull Pink Wild Berry healthy? Well, that really depends on what you mean by 'healthy.' It's packed with sugar—38 grams per can—which is definitely on the higher side. If you're looking for a quick energy boost for a late-night study session or a workout, it might fit the bill, but it's not exactly a daily health elixir. ### Is Red Bull Pink Wild Berry vegan? Nope, it’s not vegan. While it doesn't contain any obvious animal products, taurine, one of its key ingredients, is often derived from animal sources. So if you’re sticking to a strict vegan diet, you might want to pass on this one. ### Is Red Bull Pink Wild Berry gluten-free? Yes, good news for those with gluten sensitivities! Red Bull Pink Wild Berry is indeed gluten-free, so you can sip without worrying about any gluten-related issues. Just remember to check other snacks you pair it with! ### Does Red Bull Pink Wild Berry contain seed oils? Nope, you won’t find any seed oils lurking in this can. It's primarily made up of carbonated water, sugars, and flavorings. So if you’re concerned about seed oils in your drinks, you can relax with this one. ### Does it contain artificial sweeteners? Yes, it does include artificial sweeteners! While there’s no aspartame or sucralose here, the drink does feature a blend of natural and artificial flavors that some might consider sweetener-like. If you’re sensitive to artificial ingredients, it’s worth keeping in mind. ### Is Red Bull Pink Wild Berry high in sugar? Absolutely, it’s high in sugar! At 38 grams of added sugars per can, it’s definitely not a low-sugar option. So if you're monitoring your sugar intake, you might want to enjoy it occasionally rather than daily. ### What are healthier alternatives to Red Bull Pink Wild Berry? If you’re looking for a healthier pick-me-up, consider options like coconut water or herbal teas with a splash of fruit juice. They hydrate and provide a gentler energy boost without the sugar overload. Or, if you’re after that energy kick, try a matcha latte—it's got caffeine but with added antioxidants! ### Can kids drink Red Bull Pink Wild Berry? It's generally not recommended for kids. The high sugar content and caffeine can be a bit much for younger ones, potentially leading to hyperactivity or energy crashes. If they’re looking for a fun drink, it’s better to stick to fruit juices or flavored sparkling water instead. ### Is Red Bull Pink Wild Berry good for weight loss? Not really, especially if weight loss is your goal. With 160 calories and 38 grams of sugar, it’s more of a treat than a weight-loss aid. If you're aiming to shed some pounds, you might want to look for lower-calorie, lower-sugar alternatives. ### Is Red Bull Pink Wild Berry ultra-processed? Yes, it falls into the ultra-processed category. With its blend of sugars, artificial flavors, and added vitamins, it’s not the most natural choice. But hey, we all enjoy a little indulgence now and then, right? 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