# Purely Elizabeth Gluten Free Pumpkin Fig Granola Cereal

> Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop.

## Snapshot

- **Brand:** Purely Elizabeth
- **Retailer listed:** Foodtown
- **Category:** Cereal & Breakfast
- **Size:** 12 oz
- **Human page:** https://supermarketpuzzle.com/product/purely-elizabeth-gluten-free-pumpkin-fig-granola-cereal-12-oz
- **Slug:** `purely-elizabeth-gluten-free-pumpkin-fig-granola-cereal-12-oz`

## NOVA classification

**NOVA 3** - Processed foods

Contains minimally processed whole ingredients but has added sugar and oil and is commercially toasted and formed into granola clusters; no industrial additives listed, placing it in NOVA group 3 (processed foods).

## Review

Purely Elizabeth Gluten Free Pumpkin Fig Granola Cereal is typically found in the natural and organic aisle or the cereal bay of a supermarket, shelved near other premium granolas, mueslis, gluten-free cereals and breakfast bars. You might also spot it on endcap displays alongside seasonal pumpkin-flavored items in fall. It fits weekday mornings and relaxed weekend brunches alike — shoppers grab it for quick breakfasts, yogurt toppers, or portable snacks for school or work. The brand positions itself as a premium, health-forward choice: clean-label, mindful, and Instagram-friendly, targeted at health-conscious millennials and parents looking for organic, gluten-free options with an artisanal feel. Packaging and labels lean on health halos — prominent organic certification, “gluten-free,” and short, recognizable ingredient lists; there’s no cartoon kid-branding, instead a minimalist, lifestyle-oriented aesthetic. Processing context: this is a commercially processed granola — oats and grains are toasted and bound with coconut sugar and oil to create clusters, but the ingredient list contains no artificial preservatives, flavors, or emulsifiers. Sensory details: expect crunchy clusters studded with pumpkin seed crunch and puffed amaranth, a toasty oat backbone, light chew from quinoa flakes and chia, and warm cinnamon spice; sweetness is rounded and coconut-forward. The package is sold in a consumer-friendly, shelf-ready box or resealable pouch for freshness; typical rituals include spooning onto Greek yogurt, pouring with milk like a cereal, or packing into a snack bag for hikes. Overall it sits at the intersection of convenient breakfast ritual and crafted, wholesome snacking in American grocery culture.

## Diet flags

- Vegan
- Vegetarian
- Gluten-free
- Dairy-free
- Organic

## Nutrition

- **Serving size:** 0.33 cup
- **Servings per container:** 11
- **Calories:** 130
- **Total fat:** 6g (8% DV)
- **Saturated fat:** 3.5g (18% DV)
- **Sodium:** 130mg (6% DV)
- **Total carbs:** 18g (7% DV)
- **Dietary fiber:** 2g (7% DV)
- **Total sugars:** 6g
- **Added sugars:** 6g (12% DV)
- **Protein:** 3g

## Ingredients

Organic Certified Gluten-Free Oats, Organic Coconut Sugar, Organic Coconut Oil, Organic Raw Pumpkin Seeds, Organic Sunflower Seeds, Organic Puffed Amaranth, Organic Quinoa Flakes, Organic Chia Seeds, Organic Cinnamon, Sea Salt.

## Context tags

- **Occasions:** weekend-brunch, back-to-school, post-workout
- **Vibes:** wholesome, comforting, practical

## FAQ

### Is the Pumpkin Fig Granola healthy?

The Pumpkin Fig Granola is a solid choice for a breakfast or snack, offering a blend of organic ingredients like oats, seeds, and coconut sugar. It's not loaded with artificial additives or preservatives, which is a plus! However, 'healthy' can vary based on individual needs; for example, it has some added sugars, so if you’re watching your sugar intake, keep that in mind.

### Is the Pumpkin Fig Granola vegan?

Absolutely! The Pumpkin Fig Granola is 100% vegan, made from plant-based ingredients without any animal products. So, if you're looking for a delicious, cruelty-free breakfast option, this granola fits the bill perfectly.

### Is the Pumpkin Fig Granola gluten-free?

Yes, this granola is gluten-free, thanks to the use of certified gluten-free oats. This makes it a great option for anyone with gluten sensitivities or celiac disease, allowing you to enjoy a tasty breakfast without worry.

### Does the Pumpkin Fig Granola contain seed oils?

Nope, this granola is free from seed oils! Instead, it uses organic coconut oil, which is often praised for its unique flavor and potential health benefits. So you can enjoy this granola without the worry of added oils that some folks prefer to avoid.

### Does the Pumpkin Fig Granola contain artificial sweeteners?

Not at all! The Pumpkin Fig Granola relies on organic coconut sugar for sweetness, steering clear of artificial sweeteners entirely. This means you get a more natural flavor profile without the aftertaste that sometimes comes with those synthetic sweeteners.

### Is the Pumpkin Fig Granola high in sugar?

While it does have some added sugars, it’s not classified as 'high' in sugar. With 6 grams of added sugar per serving, it’s lower than many breakfast cereals out there, but if you’re trying to cut back on sugar, it’s still good to be mindful of portion sizes.

### What are healthier alternatives to the Pumpkin Fig Granola?

If you’re looking for alternatives, consider granolas that are lower in sugar or have higher fiber content. You could also try making your own granola at home with oats, nuts, and seeds to control the sugar and ingredients. Just remember, it’s all about balance and finding what works for you!

### Can kids eat the Pumpkin Fig Granola?

Definitely! The Pumpkin Fig Granola is a kid-friendly option, packed with wholesome ingredients and a hint of sweetness that appeals to younger taste buds. Just keep an eye on portion sizes, especially if your little ones are sensitive to sugar.

### Is the Pumpkin Fig Granola good for weight loss?

It can be a part of a weight loss plan, especially when paired with protein-rich foods like yogurt or milk for a balanced meal. Just keep in mind the serving size; it’s easy to overindulge in granola! Moderation is key, as with any food.

### Is the Pumpkin Fig Granola ultra-processed?

Not really! The Pumpkin Fig Granola is considered minimally processed, featuring a short list of organic ingredients you can actually recognize. This can make it a more appealing choice compared to many highly processed cereals filled with preservatives and artificial flavors.

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