Post Blueberry Morning Selects Cereal, Blueberry

Post Blueberry Morning Selects is a 13.5 oz boxed breakfast cereal that sits on the cereal aisle alongside granola clusters, fruit-and-nut cereals, and other whole-grain-branded offerings. Youd see it near competitor products that trade on wholesomeness — granolas, mueslis, and flakes with visible fruit pieces — rather than the brightly colored kids shelves. It markets to time-pressed adults and families who want a breakfast that feels wholesome but convenient: whole-grain claims, a good source of fiber callout, added vitamins and minerals, and imagery of blueberries and nut clusters on the front. The package leans into a health-halo vocabulary like whole grains, fiber, and heart-healthy messaging while also emphasizing taste and crunch. There are no organic or clean-label certifications on the ingredient list; instead youll find added sugars, oils, natural flavor, and colors alongside fortified vitamins. In plain terms the product combines minimally processed components such as whole grain wheat, oats, and almonds with industrially produced elements like flavored dried blueberries, syrups, and caramel color. Sensory notes: the cereal offers a mix of crispy flakes and crunchy granola clusters dotted with chewable, sweetened blueberry pieces and crunchy almond bits, finishing with a sugary, slightly toasted malt note. Typical rituals include pouring into a bowl with milk or yogurt, sprinkling over parfaits, or grabbing a handful as a quick snack on the go. In American grocery culture it occupies the space between indulgent sweet cereals and more austere whole-grain options — familiar, convenient, and positioned as a smarter-tasting everyday breakfast.