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Kellogg's Pop-Tart 12 Ct Frosted S'Mores
Cereal & Breakfast
📊 NOVA 4

Kellogg's Pop-Tart 12 Ct Frosted S'Mores

Pop-Tarts
20.30 oz
Available at Foodtown
370
Calories
5g
Protein
35g
Sugars
390mg
Sodium
1g
Fiber
81
Ingredients

What You Should Know

Kellogg's Pop-Tarts Frosted S'mores is a boxed, shelf-stable toaster pastry found in the breakfast/snack aisle alongside other toaster pastries, toaster pastries displays, toaster appliance endcaps, breakfast bars and children’s snacks. You’ll often spot the colorful 12-count box on promotional endcaps or in multipack displays near school lunch items and convenience snacks. This product fits quick breakfasts, packed lunchboxes, after-school treats, road-trip snacks, and casual dessert pairings — a grab-and-go option for rushed mornings or nostalgic comfort moments. As a long-standing Pop-Tarts flavor, its brand positioning leans into childhood nostalgia, affordable convenience, and indulgent sweet flavors; marketing targets families and young adults who remember Pop-Tarts from childhood while also appealing to parents stocking kid-friendly pantry staples. The label often highlights pantry-stable convenience and fortification claims (a source of three B vitamins) while featuring kid-oriented frosting graphics; it includes “natural and artificial flavors” and “color added” but carries no organic certification and no whole‑food claims. In plain processing context, this is a highly processed, ready-to-eat pastry made with refined flours, multiple sweeteners, emulsifiers and preservatives. Sensory details: a soft, slightly flaky pastry crust encases a very sweet, gooey s'mores-flavored filling and a sugary frosted top with sprinkles of color; toasting crisps the edges and warms the filling, enhancing the marshmallow-and-chocolate impression. Packaging is a rectangular cardboard box with individually wrapped foil pouches, encouraging single-serve rituals (pop in the toaster, pair with milk, or eat cold as a quick treat).

Nutrition Facts

Serving Size: 2.0
Servings per Container: 6
Calories370
% Daily Value*
Total Fat9g12%
Saturated Fat3g15%
Sodium390mg17%
Total Carbohydrate67g24%
Dietary Fiber1g4%
Total Sugars35g
Added Sugars33g66%
Protein5g
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

Ingredients

Ingredients:, Enriched, Flour, (Wheat, Flour,, Niacin,, Reduced, Iron,, Vitamin, B1, [Thiamin, Mononitrate],, Vitamin, B2, [Riboflavin],, Folic, Acid),, Sugar,, High, Fructose, Corn, Syrup,, Dextrose,, Soybean, And, Palm, Oil, (With, Tbhq, For, Freshness),, Corn, Syrup,, Whole, Wheat, Flour,, Bleached, Wheat, Flour,, Whey., Contains, 2%, Or, Less, Of, Molasses,, Cocoa, Processed, With, Alkali,, Cornstarch,, Leavening, (Baking, Soda,, Sodium, Aluminum, Phosphate),, Milk, Chocolate, (Sugar,, Milk,, Cocoa, Butter,, Chocolate),, Salt,, Modified, Corn, Starch,, Natural, And, Artificial, Flavors,, Soy, Lecithin,, Gelatin,, Egg, Whites,, Color, Added,, Xanthan, Gum..

Flagged Ingredients:

  • Soybean Oil - Seed oil high in omega-6 fatty acids
  • Soy Lecithin - Processed emulsifier
  • TBHQ - Synthetic preservative
  • Color Added - Artificial coloring
No Seed OilNo EmulsifierNo PreservativeNo Additive

Dietary Labels

This product is not vegan, is not gluten-free, and is not organic.

Ultra-Processing Assessment

NOVA Score:4 / 4

Ultra-Processed

Why this score?

The ingredient list includes refined flours, multiple added sugars and syrups, hydrogenated/processed oils with TBHQ, modified starches, emulsifiers, gums and artificial flavors/colors, which are characteristic of ultra‑processed foods.

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Common Questions about Kellogg's Pop-Tart 12 Ct Frosted S'Mores

The S'mores Pop-Tart is a fun treat rather than a health food. With 370 calories and a hefty 35 grams of sugar per serving, it's more of a sugary indulgence than a nourishing breakfast option. So, if you're looking for a quick pick-me-up or a sweet snack, it fits the bill, but it might not be the best choice for everyday health.

Perfect For

back-to-school
road-trip
movie-night

Vibe:

nostalgicindulgentconvenientcomforting
$NaN
per package