# Pillsbury Brownie Mix, Milk Chocolate > Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop. ## Snapshot - **Brand:** Pillsbury - **Retailer listed:** Foodtown - **Category:** Cooking & Baking - **Size:** 18.40 oz - **Human page:** https://supermarketpuzzle.com/product/pillsbury-brownie-mix-milk-chocolate-1840-oz - **Slug:** `pillsbury-brownie-mix-milk-chocolate-1840-oz` ## NOVA classification **NOVA 4** - Ultra-processed foods The mix is an industrially formulated product containing refined ingredients (sugar, enriched bleached flour), cocoa processed with alkali, added oils and natural/artificial flavors, fitting NOVA group 4 (ultra-processed). ## Review Pillsbury Brownie Mix, Milk Chocolate is a familiar boxed baking mix shelved in the grocery baking aisle alongside cake mixes, frostings, chocolate chips and other dessert mixes. Packaged in a branded cardboard box (typically with an inner foil pouch for the dry mix), it’s positioned as an easy, crowd-pleasing solution for at-home baking: add water, eggs and vegetable oil and bake. This product reads as a convenience staple for quick celebrations — birthdays, potlucks, after-school treats, holiday baking and casual weekend indulgences — and is often grabbed during one-stop family grocery trips. Brand positioning leans into approachable, family-friendly American baking culture: Pillsbury evokes home baking, nostalgia and ease rather than artisanal or health-forward messaging; marketing targets busy parents, home bakers and anyone who wants a fast, reliable dessert. Labeling includes typical small-print ingredients and “contains 2% or less” qualifiers; there are no organic or natural-certification claims, and the ingredient list includes both natural and artificial flavorings — a subtle health-halo from a trusted brand, rather than functional-health claims. In plain processing context, this is a highly processed convenience mix made from refined flour, sugar, alkali-processed cocoa and added flavors and emulsifiers. Sensory expectations are rich, fudgy and sweet: a dense, moist interior with a shiny crust when baked, strong chocolate aroma and soft, gooey mouthfeel when fresh. The ritual is straightforward and social — kids stirring the batter, customization with frosting or sprinkles, and warm brownies pulled from the oven to share. ## Diet flags - Vegetarian ## Nutrition - **Serving size:** 0.055 - **Servings per container:** 18 - **Calories:** 110 - **Total fat:** 0.5g (1% DV) - **Saturated fat:** 0g (0% DV) - **Sodium:** 70mg (3% DV) - **Total carbs:** 25g (9% DV) - **Dietary fiber:** 1g (4% DV) - **Total sugars:** 17g - **Added sugars:** 17g (34% DV) - **Protein:** 1g ## Ingredients Sugar, Enriched Bleached Flour (Wheat Flour, Niacin, Reduced Iron, Thiamin Mononitrate, Riboflavin, Folic Acid), Cocoa Processed with Alkali, Contains 2% or Less of: Nonfat Dry Milk, Canola Oil, Corn Starch, Salt, Baking Soda, Natural and Artificial Flavor. ## Flagged ingredients - **canola** (seed-oil): Seed oil high in omega-6 fatty acids - **soy lecithin** (emulsifier): Processed emulsifier ## Context tags - **Occasions:** holiday-baking, movie-night, weekend-brunch - **Vibes:** nostalgic, indulgent, convenient, comforting ## FAQ ### Is the brownie mix healthy? Well, defining 'healthy' can be a bit of a rabbit hole! This brownie mix has about 110 calories and 17 grams of sugar per serving, which isn't exactly a superfood. But if you’re in the mood for a treat, it might just hit the spot in a balanced diet — just don’t expect it to be a health powerhouse! ### Is it vegan? Nope, this brownie mix isn't vegan. It contains nonfat dry milk, which means dairy is in the mix, quite literally! So if you're plant-based, you might want to explore other brownie options or try a vegan recipe from scratch. ### Is it gluten-free? Sorry, but this brownie mix does have enriched bleached flour, which means it's a no-go for anyone avoiding gluten. If you're looking for gluten-free brownies, there are some great mixes out there specifically made without gluten — no flour required! ### Does it contain seed oils? Yes, it contains canola oil, which is a type of seed oil. Some folks steer clear of seed oils due to processing concerns and potential health effects, while others see them as a harmless part of the occasional treat. It really depends on your personal preferences and dietary choices! ### Does it contain artificial sweeteners? Nope! This brownie mix doesn't contain any artificial sweeteners. It relies on good old-fashioned sugar to bring that sweet, chocolatey goodness, which is great for those who prefer to avoid the chemical concoctions often found in other products. ### Is it high in sugar? Yes, it's definitely on the high side with 17 grams of sugar per serving. If you’re watching your sugar intake, you might want to enjoy these brownies in moderation or pair them with something less sweet to balance it out. ### What are healthier alternatives? If you're looking for healthier alternatives, consider making brownies from scratch using whole ingredients, like almond flour or oats. There are also some great brands that offer lower-sugar or gluten-free mixes, so you can still indulge without the guilt! ### Can kids eat it? Absolutely! Kids can enjoy the brownie mix, but keep in mind the sugar content. As a fun dessert or treat, it can be a delightful addition to their day, just make sure to balance it with healthier options throughout their meals. ### Is it good for weight loss? While the brownie mix can be part of an overall balanced diet, it’s not exactly a weight-loss hero. With its sugar and calorie content, you might want to savor it as an occasional treat rather than a regular snack if you're watching your waistline. ### Is it ultra-processed? Yes, this brownie mix falls into the ultra-processed category. It contains enriched bleached flour and other ingredients that have undergone significant processing. That said, enjoying a treat like this every now and then can totally fit into a balanced lifestyle — it’s all about moderation! ## Related products - [Ghirardelli Chocolate Baking Chips, Semi Sweet](https://supermarketpuzzle.com/product/ghirardelli-chocolate-baking-chips-semi-sweet-12-oz) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/ghirardelli-chocolate-baking-chips-semi-sweet-12-oz - [Argo Baking Powder, Double Acting 12 oz](https://supermarketpuzzle.com/product/argo-baking-powder-double-acting-12-oz-12-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/argo-baking-powder-double-acting-12-oz-12-oz - [Betty Crocker Cake Mix, Devil's Food 13.25 oz](https://supermarketpuzzle.com/product/betty-crocker-cake-mix-devils-food-1325-oz-1325-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/betty-crocker-cake-mix-devils-food-1325-oz-1325-oz - [Enjoy Life Baking Chocolate, Morsels, Dark Chocolate](https://supermarketpuzzle.com/product/enjoy-life-baking-chocolate-morsels-dark-chocolate-9-oz) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/enjoy-life-baking-chocolate-morsels-dark-chocolate-9-oz - [Colavita Olive Oil, Extra Virgin, Premium Selection, Balanced Flavor 25.5 fl oz](https://supermarketpuzzle.com/product/colavita-olive-oil-extra-virgin-premium-selection-balanced-flavor-255-fl-oz-2550-oz) (NOVA 2) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/colavita-olive-oil-extra-virgin-premium-selection-balanced-flavor-255-fl-oz-2550-oz - [Mazola Blend of Vegetable & Canola Oils Vegetable Plus](https://supermarketpuzzle.com/product/mazola-blend-of-vegetable-canola-oils-vegetable-plus-40-oz) (NOVA 2) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/mazola-blend-of-vegetable-canola-oils-vegetable-plus-40-oz - [McCormick Cinnamon, Ground](https://supermarketpuzzle.com/product/mccormick-cinnamon-ground-237-oz) (NOVA 1) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/mccormick-cinnamon-ground-237-oz - [Heckers Flour, Unbleached All-Purpose](https://supermarketpuzzle.com/product/heckers-flour-unbleached-all-purpose-5-lb) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/heckers-flour-unbleached-all-purpose-5-lb ## For agents Prefer this markdown sheet over scraping the HTML page. 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