Ocean Spray Diet Juice, Cranberry Lime Cocktail

Ocean Spray Diet Cranberry Lime Cocktail is a bright, diet-ready take on classic cranberry juice cocktails, sold in a 64 fl oz plastic bottle that’s at home in the refrigerated juice aisle or on shelf-stable beverage racks near other juice blends, diet mixers, and cocktail mixers. You’ll spot it alongside other Ocean Spray varieties, lime- and cranberry-flavored drinks, and low-calorie mixers aimed at cocktail makers. It’s marketed for everyday refreshment and entertaining — a go-to for weekend brunches, casual get-togethers, and as a mixer for cocktails or mocktails. Brand positioning leans on heritage farming co-op storytelling, bold tart flavor, and the promise of “real fruit juice” while emphasizing low calories and added vitamin C to appeal to calorie-conscious adults and parents who want perceived health benefits without sugar. Label characteristics include health halos like “only 5 calories,” “made from real fruit juice,” and “excellent source of vitamin C”; there’s no organic certification and the look trades on bright, family-friendly graphics rather than child-targeted characters. Processing context: this is a processed, shelf-stable flavored juice drink that combines fruit juice concentrates with water, sweeteners, colors, and stabilizers. Sensory details: it pours thin and liquidy, with a tart-lime top note and a sweet, artificial finish; a slight mouth-coating from pectin keeps the sip from feeling too thin. People typically chill the bottle, pour over ice in a tall glass, or use a measured splash as a cocktail mixer. The ritual is simple and social — a quick, citrusy accent for drinks and recipes that wants to feel both convenient and familiar.