Mayan Farm White Flour Soft Taco

Mayan Farm White Flour Soft Taco (12 oz) is a familiar, supermarket-style pack of tortillas marketed as soft and versatile. You’ll typically find it in the bread and tortillas aisle near other packaged tortillas, pita and flatbreads, and often close to salsa, taco shells and canned beans. It suits quick weeknight dinners, game-day spreads, packed lunches and casual entertaining — any time you need a reliable vessel for fillings. The brand leans on a nostalgic cultural nod to Mesoamerican tradition (the copy evokes Mayan heritage) while positioning itself for mainstream American households that want approachable ethnic flair without specialty shopping. Target consumers are families and convenience-oriented cooks seeking a soft, mild-flavored wrap at an affordable price point. Packaging is a 12 oz sealed plastic bag that keeps stacks of thin, pliable tortillas fresh; the eating ritual is warming them on a skillet or microwave, then folding or rolling around fillings. Sensory cues are soft, slightly elastic texture, neutral wheaty taste with a faint saltiness and a lightly oiled mouthfeel from added vegetable oils. Label copy emphasizes "soft & delicious" and "freshest ingredients" claims; there is enrichment (added B-vitamins and iron) but no organic certification or explicit natural/non-GMO badge visible in the ingredient list. Ingredient list includes refined/enriched flour, vegetable oils (including interesterified oil option), emulsifiers, preservatives and dough conditioners. Processing context: made by industrial mixing and forming with additives to preserve softness and shelf life, so it’s a highly processed packaged tortilla designed for convenience and consistent texture.