Can you spot the ultraprocessed foods?

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Organic Cinnamon Toast Rice Cakes, 9.5 OZ
snacks-chips-salsas-dips/popcorn-puffs-rice-cakes
📊 NOVA 4🌱 Vegan🌾 Gluten-Free🥛 Dairy-Free🌿 Organic✨ Seed Oil Free

Organic Cinnamon Toast Rice Cakes, 9.5 OZ

LUNDBERG FAMILY FARMS
Available at Whole Foods
90
Calories
1g
Protein
3g
Sugars
0mg
Sodium
1g
Fiber
14
Ingredients

What You Should Know

You'd find these in the organic snacks aisle or with crackers and rice cakes — a crunchy, lightly sweet option for lunchboxes, afternoon breaks, or a quick on-the-go nibble. The vibe is wholesome and nostalgic (think cinnamon toast) yet convenient; the airy puffed texture plus added cane sugar, cinnamon oil and a vague “natural flavor” hint at industrial processing and flavoring rather than a purely whole‑food product.

Nutrition Facts

Serving Size: 1 CAKE
Servings per Container: 13
Calories90
% Daily Value*
Total Fat0.5g1%
Saturated Fat0g0%
Trans Fat0g
Cholesterol0mg0%
Sodium0mg0%
Total Carbohydrate19g7%
Dietary Fiber1g4%
Total Sugars3g
Protein1g
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

Ingredients

REGENERATIVE, ORGANIC, CERTIFIED, BROWN, RICE, *CANE, SUGAR, *SPICES, SEA, SALT, CINNAMON, OIL, *NATURAL, FLAVOR..

Dietary Labels

This product is vegan, is gluten-free, and is organic.

Ultra-Processing Assessment

NOVA Score:4 / 4

Ultra-Processed

Why this score?

Puffed rice with added sugar and ingredients listed as cinnamon oil and ‘natural flavor’ indicates industrial processing and formulation with flavor additives, consistent with NOVA group 4 (ultra-processed).

Daily Ritual

Can you Spot Ultraprocessed Foods? Play our Supermarket Game

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Shopping in the supermarket oil aisle

Others also viewed

Common Questions about Organic Cinnamon Toast Rice Cakes, 9.5 OZ

In the world of snacks, these rice cakes can definitely hold their own! With only 90 calories per cake and minimal added sugars, they’re a lighter option compared to many other snacks. However, 'healthy' can be subjective — if you're looking for protein or high fiber, you might want to pair them with something like nut butter or yogurt for a more balanced snack.

Perfect For

back-to-school
road-trip
post-workout

Vibe:

wholesomeconvenientnostalgic
$5.49
per package