# Kind Healthy Grains Vanilla Blueberry Clusters with Flax Seeds

> Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop.

## Snapshot

- **Brand:** Kind
- **Retailer listed:** Foodtown
- **Category:** Cereal & Breakfast
- **Size:** 11 oz
- **Human page:** https://supermarketpuzzle.com/product/kind-healthy-grains-vanilla-blueberry-clusters-with-flax-seeds-11-oz
- **Slug:** `kind-healthy-grains-vanilla-blueberry-clusters-with-flax-seeds-11-oz`

## NOVA classification

**NOVA 4** - Ultra-processed foods

Contains industrial ingredients and formulations such as added sugars (cane sugar, brown rice syrup), oils, glycerin and natural flavors, and is manufactured as a ready-to-eat processed cluster product, fitting the ultra-processed (NOVA 4) category.

## Review

Kind Healthy Grains Vanilla Blueberry Clusters with Flax Seeds is a shelf-stable 11 oz snack granola marketed as a wholesome, handheld breakfast or topping option. You'd typically find it in the cereal/ granola aisle or the healthy snacks section, shelved near other granola clusters, muesli, breakfast bars and yogurt toppings. It fits shopping trips where shoppers are stocking pantry breakfasts, packing lunchboxes, or grabbing portable snacks for commuting and travel. The KIND brand positions itself as mindful and premium — appealing to busy parents, health-conscious millennials, and on‑the‑go professionals who want a perceived balance of taste and nutrition. Label cues emphasize health halos: “gluten free,” “good source of fiber,” “made without genetically engineered ingredients,” and front-of-package grain and seed imagery; there is no organic certification and “natural flavor” appears on the ingredient list. In plain processing context, the product is made by industrially combining whole grains, sweeteners and oils into coated clusters with stabilizers and flavorings rather than being a single whole food. Sensory details: the clusters offer a crunchy, slightly chewy texture from oats, brown rice syrup and glycerin, flecked with chewy dried blueberries and nutty flax seeds; vanilla adds a sweet, baked aroma. Packaging is a consumer-sized 11 oz bag designed for pantry storage and spoon-or-hand snacking; common rituals include sprinkling over yogurt, stirring into smoothies, or carrying a handful in a reusable container for a quick breakfast or midafternoon pick-me-up. The product reads as convenient and wholesome in American grocery culture but combines whole grains with added sweeteners and processing aids.

## Diet flags

- Vegetarian
- Dairy-free

## Nutrition

- **Serving size:** 0.33 cup
- **Servings per container:** 1
- **Calories:** 110
- **Total fat:** 3g (4% DV)
- **Saturated fat:** 0g (0% DV)
- **Sodium:** 20mg (1% DV)
- **Total carbs:** 20g (7% DV)
- **Dietary fiber:** 4g (14% DV)
- **Total sugars:** 5g
- **Added sugars:** 5g (10% DV)
- **Protein:** 3g

## Ingredients

Oats, Cane Sugar, Chicory Root Fiber, Flax Seeds, Brown Rice, Canola Oil, Millet, Blueberries, Amaranth, Buckwheat, Molasses, Vanilla Extract, Natural Flavor, Quinoa, Brown Rice Syrup, Glycerin, Sea Salt, Vitamin E (Tocopherols to Maintain Freshness).

## Flagged ingredients

- **canola** (seed-oil): Seed oil high in omega-6 fatty acids

## Context tags

- **Occasions:** weekend-brunch, road-trip, back-to-school
- **Vibes:** wholesome, convenient, practical, comforting

## FAQ

### Is the Vanilla Blueberry Clusters healthy?

That depends on your definition of healthy! These clusters pack 4 grams of dietary fiber and 3 grams of protein per serving, making them a decent option for a quick breakfast or snack. Just remember, they do have added sugars, so it's all about balance — maybe pair them with some yogurt or fresh fruit for a more rounded meal.

### Is it vegan?

Nope, the Vanilla Blueberry Clusters aren't vegan. They contain ingredients like cane sugar and chicory root fiber, which may sometimes be processed with animal products, depending on the source. If you’re strictly plant-based, you might want to explore other options.

### Is it gluten-free?

Unfortunately, these clusters are not gluten-free. They contain oats and other grains like brown rice and millet, which can be cross-contaminated with gluten during processing. If you’re sensitive to gluten, it’s best to look for certified gluten-free cereals instead.

### Does it contain seed oils?

Yes, these clusters do contain canola oil, which is a type of seed oil. While some people prefer to avoid seed oils due to their omega-6 fatty acid content, canola oil is generally considered safe for consumption in moderation. It helps keep the clusters crunchy and tasty!

### Does it contain artificial sweeteners?

Nope, you won't find any artificial sweeteners in these clusters! They rely on the natural sweetness from cane sugar and molasses, which gives them that delightful taste without the fake stuff. It’s a nice touch if you’re trying to steer clear of those chemical sweeteners.

### Is it high in sugar?

Not exactly! With 5 grams of total sugars per serving, these clusters aren’t overly sugary, but they do contain added sugars. This could be a consideration if you're watching your sugar intake, but compared to many other breakfast cereals, they’re on the lower side.

### What are healthier alternatives?

If you're looking for healthier alternatives, consider options like plain oatmeal or granola with no added sugars. You could also try making your own cereal at home with whole grains and your favorite nuts and seeds for a personalized touch. It’s all about finding what works for you!

### Can kids eat it?

Absolutely! Kids can enjoy these Vanilla Blueberry Clusters as a fun breakfast or snack option. Just keep in mind the added sugars, and maybe serve it with some milk or yogurt to balance it out for their growing bodies.

### Is it good for weight loss?

These clusters can fit into a weight-loss plan, especially if you watch your portion sizes. With 110 calories and a decent amount of fiber, they can help keep you satisfied, but pairing them with protein or healthy fats is a smart move to stay fuller longer.

### Is it ultra-processed?

While the Vanilla Blueberry Clusters are processed, they’re not ultra-processed in the way some snacks and cereals are. They contain a mix of whole grains and natural ingredients, so they're a step above your average sugary cereal. Just remember, 'processed' doesn’t always mean 'bad' — it’s about context!

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