Kahawa 1893 Whole Bean Coffee, Safari Blend - Medium Roast

Kahawa 1893 Whole Bean Coffee, Safari Blend — Medium Roast, 12 oz, reads like a small, specialty-roaster offering you might spot on a mid-to-upper grocery aisle. You'd find it in the coffee and tea section near other whole-bean and single-origin options, stacked beside drip blends, single-serve pods, grinders, filters and occasional shelf displays for French presses. The label leans into craft coffee cues — “100% Arabica,” “Whole Bean,” and a blend name that nods to East African coffee-growing regions — positioning the brand toward shoppers who view coffee as a ritual and a mild indulgence rather than a commodity. It markets to urban professionals and weekend gourmands seeking approachable specialty coffee: not hyper-hipster, but aspirational and travel-minded. Label characteristics are simple and honest rather than kid-oriented: no cartoon mascots, no health-halo nutrition claims, and no organic seal (unless separately specified); the “100% Arabica” claim functions as a mild quality signal. In processing terms it’s straightforward: coffee beans that have been roasted and packaged — a minimally processed agricultural product. Sensory notes for a medium roast Safari Blend often include a balanced acidity, medium body, caramel or brown sugar sweetness with bright floral or citrus hints; the whole-bean texture is dry and slightly glossy depending on roast, sold in a resealable 12 oz bag often with a one-way valve for freshness. Rituals around it include morning grinding, French press weekends, or a quick drip brew for commuters. In American grocery culture it sits at the intersection of convenience and craft: familiar enough for daily use, interesting enough to gift or bring home for a leisurely brunch.