# Jiffy Muffin Mix, Blueberry > Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop. ## Snapshot - **Brand:** Jiffy - **Retailer listed:** Foodtown - **Category:** Cooking & Baking - **Size:** 7 oz - **Human page:** https://supermarketpuzzle.com/product/jiffy-muffin-mix-blueberry-7-oz - **Slug:** `jiffy-muffin-mix-blueberry-7-oz` ## NOVA classification **NOVA 4** - Ultra-processed foods The mix contains multiple industrial ingredients (hydrogenated fats, preservatives like BHT, modified starch, artificial colors and flavors) and is a ready-to-use formulation, consistent with ultra-processed foods (NOVA 4). ## Review Jiffy Muffin Mix, Blueberry is a compact 7 oz boxed mix you'll typically find on the baking aisle or breakfast center next to pancake and waffle mixes, boxed cake and muffin mixes, and other Jiffy SKUs. It reads like a convenience staple: a small cardboard box promising quick blueberry muffins or pancakes when you add egg and milk. Shoppers grab it on busy weekend mornings, for back-to-school breakfasts or as a last-minute item for storm-prep and potlucks. The brand leans on heritage messaging (“Quality and value since 1930”), positioning itself as an economical, all-American pantry classic aimed at families, budget-minded shoppers, and people who value speed and familiarity over artisan claims. The label mixes modest “natural and artificial flavors” language with a non-organic, non-organic certification profile; it calls out partly genetically engineered ingredients and carries no organic or clean-label badges. Small print lists preservatives, hydrogenated fats, color lakes (Blue 2, Red 40), and modified starch, while promotional text evokes homemade nostalgia. Sensory expectations: the dry mix is fine-grained powder in a recycled paperboard box; when combined with egg and milk and baked, it yields soft, tender, slightly sweet muffins with a moist crumb and pronounced artificial blueberry note rather than whole fruit texture. Packaging ritual is simple—measure, stir, spoon into tins—and appeals to ritualized quick breakfasts, kid-friendly baking projects, and retro comfort. Processing context: this is an industrially formulated mix containing added preservatives, colorants, emulsified fats and flavorings designed for shelf stability and consistent results. ## Nutrition - **Serving size:** 0.25 cup - **Servings per container:** 5 - **Calories:** 170 - **Total fat:** 6g (8% DV) - **Saturated fat:** 2.5g (13% DV) - **Cholesterol:** 5mg (2% DV) - **Sodium:** 340mg (15% DV) - **Total carbs:** 29g (11% DV) - **Total sugars:** 12g - **Protein:** 2g ## Ingredients Wheat Flour, Sugar, Animal Shortening (Lard, Hydrogenated Lard, Tocopherols Preservative, BHT Preservative, Citric Acid Preservative), Dextrose, Contains Less than 2% of Each of the Following: Salt, Baking Soda, Palm Oil, Sodium Aluminum Phosphate, Monocalcium Phosphate, Fructose, Food Starch-Modified, Natural and Artificial Flavors, Tricalcium Phosphate, Citric Acid, Blue 2 Lake, Red 40 Lake, Wheat Starch, Niacin, Reduced Iron, Thiamine Mononitrate, Riboflavin, Folic Acid, Silicon Dioxide. ## Flagged ingredients - **Palm Oil** (seed-oil): Seed oil high in omega-6 fatty acids - **Animal Shortening (Lard, Hydrogenated Lard)** (emulsifier): Processed emulsifier - **BHT** (preservative): Synthetic preservative - **Citric Acid** (preservative): Synthetic preservative - **Blue 2 Lake** (additive): Artificial coloring - **Red 40 Lake** (additive): Artificial coloring ## Context tags - **Occasions:** weekend-brunch, back-to-school, storm-prep - **Vibes:** nostalgic, convenient, comforting, practical ## FAQ ### Is the Jiffy Blueberry Muffin Mix healthy? Healthy can be a bit of a slippery term, right? While the Jiffy Blueberry Muffin Mix does provide a tasty treat with 170 calories per serving, it's not exactly a superfood. It’s packed with refined ingredients, so if you’re looking for a daily health boost, you might want to pair it with some fresh fruit or yogurt to balance it out. ### Is the Jiffy Blueberry Muffin Mix vegan? Nope, this muffin mix isn’t vegan-friendly. It contains animal shortening, which is derived from lard, so if you’re avoiding animal products, you’ll want to skip this one and look for a plant-based alternative instead. ### Is the Jiffy Blueberry Muffin Mix gluten-free? Unfortunately, this mix is not gluten-free. It contains wheat flour, so if you’re avoiding gluten, you might want to explore some gluten-free baking mixes that allow you to enjoy muffins without the tummy troubles! ### Does the Jiffy Blueberry Muffin Mix contain seed oils? Yes, it does! The mix includes palm oil, which is considered a seed oil. While palm oil is often used for its stability in baking, it’s worth noting that it can be controversial due to environmental concerns, so if that matters to you, keep it in mind. ### Does the Jiffy Blueberry Muffin Mix contain artificial sweeteners? Nope, this mix doesn’t have any artificial sweeteners! It gets its sweetness from sugar and dextrose, so you can feel a little better about indulging in those blueberry flavors without the guilt of added sweeteners. ### Is the Jiffy Blueberry Muffin Mix high in sugar? Not really! With 12 grams of total sugars per serving, it’s not exactly a sugar bomb, but it’s also not sugar-free. If you’re watching your sugar intake, just be mindful of portion sizes and maybe enjoy these muffins as an occasional treat. ### What are healthier alternatives to the Jiffy Blueberry Muffin Mix? If you’re looking for something a bit healthier, consider making your own blueberry muffins from scratch using whole grain flour, natural sweeteners like honey or maple syrup, and fresh blueberries. There are also some great gluten-free and vegan mixes out there if you have specific dietary needs! ### Can kids eat the Jiffy Blueberry Muffin Mix? Absolutely! Kids can enjoy these muffins as a fun snack or breakfast option. Just keep in mind the sugar content and pair them with something nutritious, like a piece of fruit or a glass of milk, to balance their meal. ### Is the Jiffy Blueberry Muffin Mix good for weight loss? It really depends on how it fits into your overall diet! While the muffins are low in calories, they’re also low in fiber and protein, which are key to feeling full. If you're watching your weight, consider enjoying them in moderation and balancing with other nutrient-dense foods. ### Is the Jiffy Blueberry Muffin Mix ultra-processed? Yes, this mix falls into the ultra-processed category. It contains multiple additives and preservatives, which are common in many convenience foods. While it’s definitely convenient and delicious, moderation is key, so enjoy it alongside whole foods for a balanced approach! ## Related products - [Simply Organic Lemon Pepper, Organic](https://supermarketpuzzle.com/product/simply-organic-lemon-pepper-organic-317-oz) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/simply-organic-lemon-pepper-organic-317-oz - [Pompeian - 100% Avocado Oil Non-Stick Cooking Spray](https://supermarketpuzzle.com/product/pompeian-100-avocado-oil-non-stick-cooking-spray-5-oz) (NOVA 2) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/pompeian-100-avocado-oil-non-stick-cooking-spray-5-oz - [McCormick Onion Salt](https://supermarketpuzzle.com/product/mccormick-onion-salt-512-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/mccormick-onion-salt-512-oz - [Splenda Stevia 100 ct](https://supermarketpuzzle.com/product/splenda-stevia-100-ct-350-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/splenda-stevia-100-ct-350-oz - [McCormick Cinnamon Sugar](https://supermarketpuzzle.com/product/mccormick-mccormick-cinnamon-sugar-362-oz) (NOVA 2) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/mccormick-mccormick-cinnamon-sugar-362-oz - [Bob's Red Mill Gluten Free White Rice Flour](https://supermarketpuzzle.com/product/bobs-red-mill-bobs-red-mill-gluten-free-white-rice-flour-24-oz) (NOVA 2) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/bobs-red-mill-bobs-red-mill-gluten-free-white-rice-flour-24-oz - [McCormick Chili Powder](https://supermarketpuzzle.com/product/mccormick-mccormick-chili-powder-250-oz) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/mccormick-mccormick-chili-powder-250-oz - [Simply Organic Everything Blend Spice](https://supermarketpuzzle.com/product/simply-organic-everything-blend-spice-349-oz) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/simply-organic-everything-blend-spice-349-oz ## For agents Prefer this markdown sheet over scraping the HTML page. 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