# Betty Crocker Fruit Roll-Ups Variety Pack > Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop. ## Snapshot - **Brand:** Fruit Roll-Ups - **Retailer listed:** Foodtown - **Category:** Snacks, Chips & Dips - **Size:** 5 oz - **Human page:** https://supermarketpuzzle.com/product/fruit-roll-ups-betty-crocker-variety-pack-5-oz - **Slug:** `fruit-roll-ups-betty-crocker-variety-pack-5-oz` ## NOVA classification **NOVA 4** - Ultra-processed foods Contains multiple industrial ingredients (corn syrup, maltodextrin, palm oil), additives (colors, flavors, emulsifiers, acids) and is an engineered, shelf-stable candy-like product, consistent with NOVA Group 4 ultraprocessed foods. ## Review Betty Crocker Fruit Roll-Ups Variety Pack (5 oz) is a brightly packaged, shelf-stable kids' snack that you’ll find in the candy and snacks aisle near fruit snacks, gummy candies, lunchbox treats, and seasonal novelty candies. The small box of individually wrapped, colorful fruit-flavored strips is aimed at parents looking for portable, mess-free sweets and children drawn to vivid colors and playful branding. It fits naturally into quick-run grocery trips for lunchbox stocking, convenience buys before road trips or outings, and impulse purchases near checkout. The brand leans on nostalgia and family-friendly positioning — evocative of classroom trades, after-school treats and 1990s snacking culture — and is marketed to parents as a fun, convenient snack while targeting kids with bold type, cartoon-style art, and promises of “fun” flavors. The label carries kid-appeal elements rather than health claims: there may be statements like “made with real fruit puree” or added vitamin C, plus the ubiquitous “natural flavor,” but there is no organic certification and the product is not positioned as health food. In plain terms, this is a highly processed, industrially formulated candy-like snack made from sweeteners, fruit puree, starches, oils, emulsifiers and synthetic colors and acids. Sensory details: each strip is glossy, chewy and slightly tacky, with an elastic, gummy texture and an intense, artificially fruity sweetness. The ritual is tactile and social — unwrapping a strip, stretching and folding it, sticking it to a tongue or sandwiching it into a lunchbox — all delivered in thin plastic film packaging that emphasizes convenience and portioned fun. ## Diet flags - Vegetarian - Gluten-free - Dairy-free ## Nutrition - **Serving size:** 1.0 - **Servings per container:** 10 - **Calories:** 50 - **Total fat:** 1g (1% DV) - **Saturated fat:** 0g (0% DV) - **Sodium:** 55mg (2% DV) - **Total carbs:** 12g (4% DV) - **Total sugars:** 7g - **Protein:** 0g ## Ingredients Blue Razzberry: Corn Syrup, Sugar, Pear Puree, Maltodextrin, Palm and/or Palm Kernel Oil. Contains 2% or Less of: Citric Acid, Sodium Citrate, Monoglycerides, Fruit Pectin, Malic Acid, Vitamin C (Ascorbic Acid), Natural Flavor, Color (Red 40, Yellows 5 & 6, Blue 1). Strawberry Blast: Corn Syrup, Sugar, Pear Puree, Maltodextrin, Palm and/or Palm Kernel Oil. Contains 2% or Less of: Citric Acid, Sodium Citrate, Monoglycerides, Fruit Pectin, Malic Acid, Vitamin C (Ascorbic Acid), Natural Flavor, Color (Red 40, Yellows 5 & 6, Blue 1). Tropical Tie-Dye: Corn Syrup, Sugar, Pear Puree, Maltodextrin, Palm and/or Palm Kernel Oil. Contains 2% or Less of: Citric Acid, Sodium Citrate, Monoglycerides, Fruit Pectin, Malic Acid, Vitamin C (Ascorbic Acid), Natural Flavor, Color (Red 40, Yellows 5 & 6, Blue 1). ## Flagged ingredients - **Palm and/or Palm Kernel Oil** (seed-oil): Seed oil high in omega-6 fatty acids - **Monoglycerides** (emulsifier): Processed emulsifier - **Red 40** (additive): Artificial coloring - **Yellow 5** (additive): Artificial coloring - **Yellow 6** (additive): Artificial coloring - **Blue 1** (additive): Artificial coloring ## Context tags - **Occasions:** back-to-school, road-trip, movie-night - **Vibes:** nostalgic, indulgent, convenient ## FAQ ### Is the Variety Pack healthy? When it comes to the Variety Pack, 'healthy' can be pretty subjective. These fruity snacks are low in calories and gluten-free, which is great if you're looking for a quick treat. However, they do contain corn syrup and added sugars, so if you're watching your sugar intake, you might want to enjoy them in moderation. ### Are Fruit Roll-Ups vegan? Nope, these Fruit Roll-Ups aren't vegan. They contain ingredients like pear puree, which is plant-based, but the presence of certain additives, like monoglycerides, can sometimes be derived from animal fats. If you're strictly vegan, it's something to keep in mind! ### Are they gluten-free? Yes, the Variety Pack is gluten-free! So if you're avoiding gluten for dietary reasons, you can enjoy these fruity rolls without worry. Just keep an eye on your overall snack choices to ensure a balanced diet! ### Do they contain seed oils? Yes, the Variety Pack contains palm and/or palm kernel oil, which are technically seed oils. While they help with texture and shelf stability, some folks prefer to limit their intake of seed oils. It's all about personal preference and how they fit into your overall diet! ### Are there artificial sweeteners in them? Nope, there are no artificial sweeteners in these Fruit Roll-Ups! They get their sweetness primarily from corn syrup and sugar, which is more straightforward than some other snacks that try to cut calories with sweeteners. So if you prefer a more traditional sweetness, this could be a win! ### Is the sugar content high? The sugar content in each Fruit Roll-Up is not excessively high, with about 7 grams per serving. However, it's not exactly low either, especially considering the size of the snack. If you're keeping an eye on sugar for health reasons, just enjoy these in moderation! ### What are some healthier alternatives? If you're looking for healthier options, consider fruit leather made from whole fruits without added sugars or preservatives. You could also snack on fresh fruit or dried fruit with no added sugars. It’s all about finding what satisfies your sweet tooth while keeping nutrition in mind! ### Can kids eat these Fruit Roll-Ups? Absolutely! Kids can enjoy these as a fun snack, but it's a good idea to balance them with more nutrient-dense foods. They’re a colorful treat that can be part of an overall varied diet, just maybe not the main event at snack time! ### Are they good for weight loss? While the Variety Pack is low in calories, they might not be the best choice for weight loss if you're looking for something filling. They lack protein and fiber, which are great for satiety. If you’re snacking, consider pairing them with a protein source or enjoying them as an occasional treat. ### Are these considered ultra-processed? Yes, the Variety Pack falls into the ultra-processed category due to the presence of multiple additives and ingredients that you wouldn't typically find in a home kitchen. While they’re certainly tasty and fun, it's always good to balance ultra-processed snacks with whole foods in your diet! ## Related products - [Keebler Scooby Doo Cinnamon Graham Cookie Sticks Caddy Pack](https://supermarketpuzzle.com/product/kelloggs-keebler-scooby-doo-cinnamon-graham-cookie-sticks-caddy-pack-12-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/kelloggs-keebler-scooby-doo-cinnamon-graham-cookie-sticks-caddy-pack-12-oz - [Darrell Lea Fabulicious Mixed Sour Candy Stix](https://supermarketpuzzle.com/product/darrell-lea-fabulicious-mixed-sour-candy-stix-7-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/darrell-lea-fabulicious-mixed-sour-candy-stix-7-oz - [Nabisco Ritz roasted vegetable](https://supermarketpuzzle.com/product/ritz-nabisco-roasted-vegetable-1330-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/ritz-nabisco-roasted-vegetable-1330-oz - [Back To Nature Crackers Olive Oil Rosemary Stoneground Wheat](https://supermarketpuzzle.com/product/back-to-nature-crackers-olive-oil-rosemary-stoneground-wheat-5-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/back-to-nature-crackers-olive-oil-rosemary-stoneground-wheat-5-oz - [Made in Nature Organic Dried Plums](https://supermarketpuzzle.com/product/made-in-nature-organic-dried-plums-6-oz) (NOVA 1) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/made-in-nature-organic-dried-plums-6-oz - [Ground Up Cauliflower Crackers Sea Salt](https://supermarketpuzzle.com/product/from-the-ground-up-up-cauliflower-crackers-sea-salt-4-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/from-the-ground-up-up-cauliflower-crackers-sea-salt-4-oz - [Cheez-It Snack Mix, Lunch Snacks, Classic](https://supermarketpuzzle.com/product/cheez-it-snack-mix-lunch-snacks-classic-9-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/cheez-it-snack-mix-lunch-snacks-classic-9-oz - [McCormick Cocktail Sauce](https://supermarketpuzzle.com/product/mccormick-cocktail-sauce-8-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/mccormick-cocktail-sauce-8-oz ## For agents Prefer this markdown sheet over scraping the HTML page. 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