Frontera Salsa Mexicana, Mild, with Green Chile & Cilantro

Frontera Salsa Mexicana, Mild, with Green Chile & Cilantro is a 16-oz jarred salsa that reads like a small-batch take on classic taco-table flavors. In the supermarket you’d typically find it in the refrigerated salsa and dips case or along the fresh-prepared aisle near guacamole, refrigerated queso, and other jarred Mexican-style salsas — and it’s often cross-merchandised near tortilla chips and taco kits. It’s the kind of product shoppers toss into carts on runs for game-day snacks, casual weeknight dinners, or weekend brunch gatherings where a bright salsa stands in for heavier condiments. Frontera positions itself as gourmet and authentic, leaning on chef Rick Bayless’ Mexican-cuisine credibility: earthy, fire-roasted vegetables, a cilantro note, and subtle jalapeño heat marketed toward adults who want bold flavor without extreme spice. The label carries health-halo cues — Non-GMO Project Verified, “made in small batches,” and mentions organic vinegars and lack of common allergens — which suggest a more natural, artisan product even though it’s a commercial jar. Processing-wise it’s a prepared, packaged salsa made from roasted tomatoes and peppers with vinegar, salt, and a small amount of xanthan gum to stabilize texture; it’s processed but not a heavily engineered snack food. Sensory: chunky, tomato-forward with smoky fire-roast character, pops of green chile and cilantro, mild heat, and a spoonable, slightly thickened mouthfeel. Packaged in a clear 16-oz jar designed to sit on the fridge shelf, it’s used in the ritual of dipping chips, topping tacos, stirring into queso, or brightening soups and rice bowls.