Florida Natural Passion Fruit Splash

Florida's Natural Passion Fruit Splash is a ready-to-serve fruit beverage that you'll typically spot in the juice and non-alcoholic beverage aisle of a grocery store, often shelved near orange juice, juice blends, and flavored mixers or in the chilled refrigerated juice section near other single-serve and family-size juice bottles. Packaged in a large 59 fl oz plastic bottle, it reads like a lighter, fruit-forward alternative to straight orange juice — a citrusy-passion fruit blend meant for pouring over ice, adding to brunch carafes, or mixing into simple cocktails. Occasions for purchase include weekend brunches, backyard barbecues, kids' lunches, or as a grab-and-go refresher for road trips and afternoon snacks. The Florida's Natural brand presents a homegrown, sunbelt image tied to Florida citrus, aimed at mainstream, family-oriented shoppers who want a balance of flavor and perceived 'naturalness' without paying a premium for specialty juices. Label cues lean into “natural” and fruit-forward messaging — concentrated juices listed early, added vitamin C (ascorbic acid), and “natural flavors” — which create a health-halo despite the presence of added sugar. There is no organic certification on the ingredient list. In plain terms this is a processed fruit beverage made from reconstituted concentrated juices, added sweetener and flavoring agents. Sensory notes: a light, thin liquid with bright citrus aromatics, a sweet upfront taste backed by tropical passion fruit, a slightly syrupy mouthfeel from sugar and pectin, and the faint herbal sweetness of stevia. Rituals include pouring over ice for casual entertaining, diluting for children’s cups, or using as a mixer for simple cocktails.