Can you spot the ultraprocessed foods?

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Firehook Cracker Everything Snack Bx
Snacks, Chips & Dips
📊 NOVA 3🥛 Dairy-Free🌿 Organic✨ Seed Oil Free

Firehook Cracker Everything Snack Bx

Firehook
5.50 oz
Available at Foodtown
100
Calories
3g
Protein
1g
Sugars
190mg
Sodium
1g
Fiber
20
Ingredients

What You Should Know

Firehook Cracker Everything Snack Bx is a small, 5.5-ounce box of everything-seasoned crackers that reads like a pantry-friendly upscale snack. You'd usually find it in the supermarket snack or cracker aisle, often shelved near other artisanal or organic cracker brands and close to specialty cheeses, hummus tubs, and charcuterie accompaniments; in some stores it may also sit in the natural foods or organic section. It fits well on shopping trips that include weekend brunch spreads, casual entertaining for game-day grazing, or a quick pick-up for movie-night nibbles. The brand positions itself toward shoppers who want a craft, slightly premium product—millennial and Gen X urbanites who value organic ingredients, simple labels, and more natural flavor profiles. Packaging and label cues lean into a “clean” health halo: prominent organic claims, a short ingredient list of recognizable items (organic wheat flour, seeds, honey, olive oil), and rustic typography rather than child-focused graphics; it’s not marketed as a kid snack but as an adult, wholesome option. In plain processing terms these are a baked, formed cracker made from a handful of ingredients rather than a chemically formulated snack. Sensory details: thin, crisp rounds or squares with a toasted, nutty crunch; savory-onion and garlic top notes, a hint of honey warmth, and the nutty crunch of sesame and poppy seeds. The box typically contains an inner bag and is handy for picnic baskets, cheese boards, desk snacks, or dipping rituals with spreads and cheeses. Overall it reads as an everyday elevated cracker for simple entertaining and mindful snacking.

Nutrition Facts

Serving Size: 1.0 oz
Servings per Container: 5
Calories100
% Daily Value*
Total Fat1g1%
Saturated Fat0g0%
Sodium190mg8%
Total Carbohydrate19g7%
Dietary Fiber1g4%
Total Sugars1g
Protein3g
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

Ingredients

Organic, Wheat, Flour,, Organic, Onion,, Organic, Honey,, Organic, Sesame, Seeds,, Organic, Poppy, Seeds,, Yeast,, Salt,, Organic, Garlic,, Organic, Olive, Oil..

Dietary Labels

This product is not vegan, is not gluten-free, and is organic.

Ultra-Processing Assessment

NOVA Score:3 / 4

Processed Food

Why this score?

Made from basic, primarily organic ingredients combined and baked into a shelf-stable cracker, it is a processed food rather than an ultra-processed product—no industrial additives or artificial ingredients are listed.

Daily Ritual

Can you Spot Ultraprocessed Foods? Play our Supermarket Game

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Shopping in the supermarket oil aisle

Others also viewed

Common Questions about Firehook Cracker Everything Snack Bx

The Firehook Cracker is a tasty option that prioritizes organic ingredients, which is a step in the right direction. With only 100 calories per serving and low sugar content, it can fit into a balanced diet. However, 'healthy' can mean different things for different people, so it’s great for a snack but shouldn't replace whole foods in your meals.

Perfect For

weekend-brunch
game-day-prep
movie-night

Vibe:

wholesomepracticalcomforting
$NaN
per package