# Core Power Yup! Milk Strawberry > Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop. ## Snapshot - **Brand:** fairlife - **Retailer listed:** Foodtown - **Category:** Beverages - **Size:** 14 foz - **Human page:** https://supermarketpuzzle.com/product/fairlife-core-power-yup-milk-strawberry-14-oz - **Slug:** `fairlife-core-power-yup-milk-strawberry-14-oz` ## NOVA classification **NOVA 4** - Ultra-processed foods Contains numerous industrial ingredients (cellulose gums, carrageenan, artificial sweeteners, added vitamins, natural flavor) and is ultra-filtered and reformulated, fitting the NOVA definition of an ultra-processed food. ## Review fairlife Core Power Yup! Milk Strawberry is a 14 fl oz sip-sized, plastic-bottled ultra-filtered milk drink positioned where refrigerated protein drinks and flavored milks congregate — think dairy aisle next to protein shakes, single-serve yogurts, and sports recovery beverages. It reads like a hybrid between a flavored milk and a ready-to-drink protein shake: creamy and slightly thick, cold and smooth on the palate, with a clearly sweet strawberry note and the faintly processed background of stabilizers. You’ll see shoppers grab it during rushed mornings, post-gym runs, or when packing a lunchbox for a busy day. Brand messaging leans into functional nutrition — “50% less sugar, 50% more protein, lactose-free” — tapping fitness-minded adults, busy parents, and anyone seeking a convenient protein boost. The label leans on wholesome language (“real cow’s milk,” “wholesome simplicity”) and nutrient claims, while also noting no artificial growth hormones; it is not organic and uses “natural flavor” alongside added vitamins and sweeteners. Packaging is bright and modern, easy to drink on the go, and often associated with active routines: gym bags, office fridges, and breakfast counters. Processing context: the product is ultra-filtered and contains added stabilizers, sweeteners, and vitamins — a highly processed, shelf-stable refrigerated product compared to plain milk. Rituals include chugging it after a workout, sipping as a quick breakfast with a granola bar, or as an indulgent substitute for milk in cereal. Its overall story in American grocery culture is premium convenience — familiar dairy comfort, repackaged for performance and portability. ## Diet flags - Vegetarian - Gluten-free ## Nutrition - **Serving size:** 1 - **Servings per container:** 1 - **Calories:** 250 - **Total fat:** 8g (10% DV) - **Saturated fat:** 4.5g (23% DV) - **Cholesterol:** 30mg (10% DV) - **Sodium:** 260mg (11% DV) - **Total carbs:** 21g (8% DV) - **Total sugars:** 21g - **Added sugars:** 10g (20% DV) - **Protein:** 23g ## Ingredients Reduced Fat Ultra-Filtered Milk, Cane Sugar, Natural Flavor, Cellulose Gel, Cellulose Gum, Latase Enzyme, Acesulfame, Potassum, Sucralose, Sea Salt, Tomato Lycopene Extract (Color), Carrageenan, Vitamin D3, Vitamin A, Palmtate. ## Flagged ingredients - **Tomato Lycopene Extract (Color)** (additive): Artificial coloring ## Context tags - **Occasions:** post-workout, back-to-school, weekend-brunch - **Vibes:** convenient, wholesome, indulgent ## FAQ ### Is Core Power Yup! Milk Strawberry healthy? The definition of 'healthy' can really depend on your goals! With 23 grams of protein and a good dose of calcium and vitamin D, it can be a solid post-workout option. However, it also has 21 grams of sugar, including 10 grams of added sugars, so if you're watching your sugar intake, it might not be the best fit. ### Is Core Power Yup! Milk Strawberry vegan? Nope, this drink isn't vegan. It contains reduced fat ultra-filtered milk, which means it’s definitely dairy-based. So if you’re steering clear of animal products, you might want to look for a plant-based protein drink instead. ### Is Core Power Yup! Milk Strawberry gluten-free? Yes, you’re in the clear here! This drink is gluten-free, making it a safe choice for those with gluten sensitivities or celiac disease. So sip away without worrying about that pesky gluten! ### Does it contain seed oils? Nope, you won’t find any seed oils in this drink. While some processed foods do use them, Core Power Yup! Milk Strawberry sticks to a simpler ingredient list, which is a nice bonus for those who are mindful of what they consume. ### Does it contain artificial sweeteners? Yes, it does! You'll find sucralose and acesulfame potassium in the mix, which help keep the sweetness up without adding too many calories. If you’re sensitive to artificial sweeteners, it's something to consider, but a lot of folks enjoy the taste without any issues. ### Is Core Power Yup! Milk Strawberry high in sugar? It sure is! With 21 grams of sugar per serving, including 10 grams of added sugars, it’s on the higher side. If you’re watching your sugar intake, just be mindful of how this fits into your overall diet. ### What are healthier alternatives to Core Power Yup! Milk Strawberry? If you're looking for healthier options, consider a plain Greek yogurt smoothie with fresh fruit for a more natural sweetness and less added sugar. Or, try a plant-based protein shake that doesn’t use artificial sweeteners if that’s your preference. There are plenty of great options that can provide protein without the added sugars! ### Can kids drink Core Power Yup! Milk Strawberry? Yes, kids can enjoy this drink, but moderation is key! It’s a great source of protein and calcium, but the sugar content is something to keep an eye on, especially for younger ones. Pairing it with something wholesome, like a piece of fruit or some nuts, can make for a balanced snack. ### Is Core Power Yup! Milk Strawberry good for weight loss? It can be a helpful option if you're looking for a protein boost, especially post-exercise. However, with its higher sugar content, it might not be the best choice if you’re trying to cut calories or sugar. Balance is everything, so consider how it fits into your overall eating pattern. ### Is Core Power Yup! Milk Strawberry ultra-processed? Yes, this drink falls into the ultra-processed category. It contains several ingredients that you wouldn’t typically find in your kitchen, like cellulose gel and carrageenan. While that might sound a bit daunting, remember that not all processed foods are 'bad' — context matters, and sometimes convenience can be a lifesaver! ## Related products - [Sprite Mini Can 6pk](https://supermarketpuzzle.com/product/sprite-mini-can-6pk-45-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/sprite-mini-can-6pk-45-oz - [Snapple Zero Half & Half](https://supermarketpuzzle.com/product/snapple-zero-half-half-16-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/snapple-zero-half-half-16-oz - [Diet Dr Pepper Soda, 2 L bottle](https://supermarketpuzzle.com/product/dr-pepper-diet-soda-2-l-bottle-2-ltr) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/dr-pepper-diet-soda-2-l-bottle-2-ltr - [Vintage Seltzer, Pomegrante](https://supermarketpuzzle.com/product/vintage-seltzer-pomegrante-3380-oz) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/vintage-seltzer-pomegrante-3380-oz - [Fanta Soda, Pineapple](https://supermarketpuzzle.com/product/fanta-soda-pineapple-20-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/fanta-soda-pineapple-20-oz - [Glaceau Smart Water](https://supermarketpuzzle.com/product/smartwater-glaceau-smart-water-3380-oz) (NOVA 1) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/smartwater-glaceau-smart-water-3380-oz - [Seagrams Mini Can 6pk](https://supermarketpuzzle.com/product/seagrams-seagrams-mini-can-6pk-45-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/seagrams-seagrams-mini-can-6pk-45-oz - [Diet Pepsi Cola, Caffeine Free](https://supermarketpuzzle.com/product/diet-pepsi-cola-caffeine-free-6760-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/diet-pepsi-cola-caffeine-free-6760-oz ## For agents Prefer this markdown sheet over scraping the HTML page. 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