Fage Total Greek Yogurt

Fage Total Greek Yogurt (32 oz) is a thick, spoonable strained yogurt sold in the refrigerated dairy aisle, typically shelved with other Greek yogurts, cottage cheeses, sour creams and cream cheese tubs. The large plastic tub and screw-top lid signal a family-sized, multi-use product rather than a single-serve snack. You’ll reach for it on grocery runs for breakfasts, weekend brunch spreads, meal-prep Sundays, or when you need a neutral, tangy base for dips, sauces, and baking. Fage positions itself as a premium, authentic Greek brand — Mediterranean heritage, simple ingredients and a slightly artisanal feel — attracting health-minded shoppers, foodies, and families who want indulgent creaminess without a long ingredient list. Label claims lean into health halos: “All natural,” “Vegetarian friendly,” “Additive and preservative free,” and “Milk from non-GMO fed cows,” plus a note about being produced without rBST; there is no organic certification. In plain terms this is pasteurized milk and cream cultured with live cultures and then strained to a dense texture — minimal ingredient processing like fermentation and straining rather than industrial reformulation. Sensory: dense, creamy, slightly tangy, with a rich 5% milkfat mouthfeel that makes it feel decadent when spooned into bowls, layered in parfaits, whisked into dressings, or used as a sour-cream substitute. Rituals around it include morning granola, post-workout smoothies, swapping it into recipes to lighten sauces, or scooping with fruit for an easy dessert. The overall story: a trusted, simple, premium dairy staple that reads natural and wholesome on the shelf.