# Duncan Hines Muffin Mix, Blueberry

> Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop.

## Snapshot

- **Brand:** Duncan Hines
- **Retailer listed:** Foodtown
- **Category:** Cooking & Baking
- **Size:** 20.50 oz
- **Human page:** https://supermarketpuzzle.com/product/duncan-hines-muffin-mix-blueberry-2050-oz
- **Slug:** `duncan-hines-muffin-mix-blueberry-2050-oz`

## NOVA classification

**NOVA 4** - Ultra-processed foods

Contains multiple industrial ingredients and additives (dextrin, palm oil, xanthan/guar gums, natural flavor) and is a ready-made processed mix, placing it in the ultra-processed NOVA 4 category.

## Review

Duncan Hines Muffin Mix, Blueberry (20.5 oz) is a boxed baking mix you’d spot in the supermarket baking aisle alongside cake and pancake mixes, streusel toppings, and other quick-bake breakfast kits. Packaged in a colorful cardboard box, it leans into a family-friendly, convenience-oriented story: “Simple Mornings” promises homemade-style blueberry muffins with minimal fuss. The label highlights whole wheat flour, real blueberries packed in water, and a sweet crumb topping while also calling out no high fructose corn syrup, no preservatives, and 0 g trans fat — cues that create a health-halo without organic certification. Marketing targets busy parents and home bakers who want an easy, comforting breakfast or snack that feels wholesome and familiar. In practice you add water, eggs and oil, stir, pour into a pan and bake; there’s a small ritual of measuring and mixing that still delivers a quick bakery-style result. Sensory expectations are a tender, moist crumb studded with fruity pockets from rehydrated blueberries and a sugary streusel crust; texture is soft with a slightly grainy whole-wheat note. The product sits in a middle ground of processing: it contains real ingredients (wheat, blueberries) but also industrial components like dextrin, palm oil, corn starch, leavening agents, natural flavor, and gums to maintain moisture and texture. It reads as a convenience food that translates into a homemade moment — perfect for rushed weekday breakfasts, weekend brunch spreads, or school-lunch additions — and fits squarely within everyday American grocery culture as a quick, nostalgic baking solution.

## Diet flags

- Vegetarian
- Dairy-free

## Nutrition

- **Serving size:** 0.083
- **Servings per container:** 12
- **Calories:** 140
- **Total fat:** 1.5g (2% DV)
- **Saturated fat:** 0.5g (3% DV)
- **Sodium:** 190mg (8% DV)
- **Total carbs:** 31g (11% DV)
- **Dietary fiber:** 3g (11% DV)
- **Total sugars:** 15g
- **Added sugars:** 14g (28% DV)
- **Protein:** 2g

## Ingredients

INGREDIENTS: WHEAT FLOUR, SUGAR, BLUEBERRIES PACKED IN WATER, WHITE WHEAT BRAN, WHEAT GERM, DEXTRIN, PALM OIL, CORN STARCH, LEAVENING (MONOCALCIUM PHOSPHATE, BAKING SODA), SALT, NATURAL FLAVOR, XANTHAN AND GUAR GUMS+.
+CARBOHYDRATES TO MAINTAIN MOISTURE

## Flagged ingredients

- **palm oil** (seed-oil): Seed oil high in omega-6 fatty acids

## Context tags

- **Occasions:** weekend-brunch, back-to-school, movie-night
- **Vibes:** convenient, wholesome, nostalgic, comforting

## FAQ

### Is the blueberry muffin mix healthy?

Well, 'healthy' can be a bit subjective! This muffin mix has 140 calories per serving, which isn't too shabby for a quick treat. It does have added sugars and isn't particularly high in fiber or protein, so while it's a fun option for a snack or breakfast, it might not be your go-to for a health boost.

### Is this muffin mix vegan?

Nope, the blueberry muffin mix isn't vegan. It contains wheat flour and other ingredients that may not align with a strict vegan diet, but it’s dairy-free, which is a plus for those avoiding dairy!

### Is it gluten-free?

Sadly, this muffin mix is not gluten-free. It's made with wheat flour, so if you’re avoiding gluten, you might want to check out some specialty gluten-free mixes instead.

### Does it contain seed oils?

Yes, this mix does contain palm oil, which is a type of seed oil. While some people prefer to avoid seed oils due to concerns about processing and health impacts, palm oil is quite common in many baked goods and is generally considered safe in moderation.

### Does it contain artificial sweeteners?

No artificial sweeteners here! The sweetness comes from sugar, which is pretty straightforward. So if you're looking for a classic muffin experience without the sugar substitutes, this mix fits the bill.

### Is it high in sugar?

Yes, it does have a higher sugar content, with 15 grams of total sugars per serving. If you’re watching your sugar intake, you might want to enjoy these muffins as an occasional treat rather than a daily breakfast staple.

### What are healthier alternatives?

If you’re looking for healthier options, consider making your own muffins from scratch using whole grains, natural sweeteners like honey or maple syrup, and plenty of fresh fruit. There are also many brands that offer whole grain or low-sugar muffin mixes if you're short on time but still want something a bit lighter.

### Can kids eat it?

Absolutely! Kids can enjoy the blueberry muffin mix as a fun treat or snack. Just keep in mind that, like all sweets, moderation is key. Pairing it with a protein source, like yogurt, can help balance things out.

### Is it good for weight loss?

While this muffin mix can be part of a balanced diet, it’s not necessarily the best choice if you’re focused on weight loss. With added sugars and moderate calories, it’s best enjoyed in moderation rather than as a staple in a weight loss plan.

### Is it ultra-processed?

You could say it falls into the processed category, but it’s not the most ultra-processed option out there. It contains a mix of ingredients that have been refined and combined, but many of them are standard in baking mixes. If you're looking for something super clean, homemade is always a great option!

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