Can you spot the ultraprocessed foods?

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Birthday Cake Bites Mini Rice Cakes, 4 OZ
snacks-chips-salsas-dips/popcorn-puffs-rice-cakes
📊 NOVA 4🌱 Vegan🌾 Gluten-Free🥛 Dairy-Free

Birthday Cake Bites Mini Rice Cakes, 4 OZ

DRIZZILICIOUS
Available at Whole Foods
90
Calories
1g
Protein
5g
Sugars
65mg
Sodium
34
Ingredients

What You Should Know

You'd find these brightly packaged mini rice cakes in the snack aisle, checkout displays, or a kid's lunchbox—perfect for party favor bowls or quick impulse treats. They give a playful, nostalgic 'birthday cake' vibe: sweet, indulgent, and convenient. The combination of refined rice and corn flours, added sugars and oils, gums, natural flavors, color extracts and a waxy coating — plus the airy, crisp texture — points to industrial puffing/coating and formulation typical of ultraprocessed snacks.

Nutrition Facts

Serving Size: 1 serving
Servings per Container: 5
Calories90
% Daily Value*
Total Fat3g4%
Saturated Fat1.5g8%
Trans Fat0g
Cholesterol0mg0%
Sodium65mg3%
Total Carbohydrate16g6%
Total Sugars5g
Protein1g
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

Ingredients

WHITE, RICE, FLOUR, CANE, SUGAR, CORN, FLOUR, TAPIOCA, STARCH, CORN, STARCH, PALM, KERNEL, OIL, SUNFLOWER, OIL, NATURAL, FLAVORS, WHOLE, QUINOA, CHIA, FLAX, SALT, ACACIA, GUM, FRUIT, JUICE, ANNATTO, AND, TURMERIC, EXTRACTS, (COLOR), CARNAUBA, WAX.

Flagged Ingredients:

  • sunflower oil - Seed oil high in omega-6 fatty acids
  • palm kernel oil - Seed oil high in omega-6 fatty acids
  • annatto - Artificial coloring
  • turmeric - Artificial coloring
No Seed OilNo Additive

Dietary Labels

This product is vegan, is gluten-free, and is not organic.

Ultra-Processing Assessment

NOVA Score:4 / 4

Ultra-Processed

Why this score?

Contains multiple refined starches, added sugars and industrial oils plus gums, flavorings, color extracts and wax — ingredients and processing steps (puffing/coating, emulsification) consistent with NOVA group 4 ultraprocessed foods.

Daily Ritual

Can you Spot Ultraprocessed Foods? Play our Supermarket Game

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Shopping in the supermarket oil aisle

Others also viewed

Common Questions about Birthday Cake Bites Mini Rice Cakes, 4 OZ

The Birthday Cake Bites are a fun snack option, but calling them 'healthy' depends on your definition. They're low in calories and contain no added sugars, which is great for a treat. However, they're not exactly a powerhouse of nutrients, so think of them as an occasional indulgence rather than a staple.

Perfect For

back-to-school
movie-night
road-trip
game-day-prep

Vibe:

nostalgicindulgentconvenientplayful
$3.79
per package