# Diet Coke > Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop. ## Snapshot - **Brand:** Diet Coke - **Retailer listed:** Foodtown - **Category:** Beverages - **Size:** 96 foz - **Human page:** https://supermarketpuzzle.com/product/diet-coke-96-oz - **Slug:** `diet-coke-96-oz` ## NOVA classification **NOVA 4** - Ultra-processed foods Contains industrial ingredients (aspartame, caramel color, preservatives, mixed flavors) and is manufactured for consistency and long shelf life, fitting the NOVA definition of ultra-processed foods. ## Review Diet Coke is the familiar zero-calorie cola that sits on the supermarket beverage aisle with quiet confidence. You’ll usually spot it on center store shelves in single bottles and multi-pack cans, in refrigerated coolers near grab-and-go drinks, and stacked next to other diet colas, mixers and flavored sodas. At 96 fl oz this large-format bottle is aimed at households, parties and gatherings — the “bring-a-bottle” option for backyard barbecues or group hangouts. Occasions for purchase range from game-day prep and movie nights to road trips and casual weeknight meals. The brand positions itself as an iconic, modern classic: young-at-heart, socially oriented and lifestyle-driven, marketed to a broad adult audience who want familiar flavor without sugar. Its label leans on “diet” and calorie-free messaging rather than health claims — there are no organic or natural-certification badges, though the ingredient list includes the vague phrase “natural flavors.” It also lists artificial sweetener (aspartame), caramel color and preservatives like potassium benzoate. Sensory cues are crisp and effervescent — bright carbonation, a light, cola bite from phosphoric and citric acids, and a lingering sweet lift from the nonnutritive sweetener rather than cane sugar. Packaging is typically PET plastic with a screw cap and bold branding that signals refreshment and sociability; the serving ritual is familiar: chilled, poured over ice, sipped with salty or savory foods or mixed into cocktails. In plain terms, this is a highly processed, formulated soft drink designed for consistent taste and long shelf life. ## Diet flags - Vegan - Vegetarian - Gluten-free - Dairy-free ## Nutrition - **Serving size:** 1.0 - **Servings per container:** 1 - **Calories:** 0 - **Total fat:** 0g (0% DV) - **Saturated fat:** 0g (0% DV) - **Sodium:** 40mg (2% DV) - **Total carbs:** 0g (0% DV) - **Protein:** 0g ## Ingredients CARBONATED WATER, CARAMEL COLOR, ASPARTAME, PHOSPHORIC ACID, POTASSIUM BENZOATE (TO PROTECT TASTE), NATURAL FLAVORS, CITRIC ACID, CAFFEINE. ## Flagged ingredients - **Potassium Benzoate** (preservative): Synthetic preservative - **Caramel Color** (additive): Artificial coloring ## Context tags - **Occasions:** game-day-prep, movie-night, road-trip - **Vibes:** nostalgic, convenient, comforting ## FAQ ### Is Diet Coke healthy? Health is a bit of a moving target, isn't it? Diet Coke is calorie-free, which can be a plus if you're watching your weight, but it does contain artificial sweeteners like aspartame. Some folks are concerned about these additives, while others enjoy them as a way to satisfy a soda craving without the sugar. So, it really depends on your personal health goals and how you feel about those ingredients! ### Is Diet Coke vegan? Yes, Diet Coke is indeed vegan! It contains no animal-derived ingredients, making it a safe choice for those following a plant-based diet. So you can sip away without worrying about any hidden animal products. ### Is Diet Coke gluten-free? Absolutely! Diet Coke is gluten-free, so if you're avoiding gluten for dietary reasons or allergies, you can enjoy it without a second thought. Just make sure to check other products you might pair it with, though! ### Does Diet Coke contain seed oils? Nope, Diet Coke doesn't contain any seed oils. Some people are wary of seed oils like canola or soybean due to their processing, but you can rest easy here — this fizzy drink keeps it simple with carbonated water and flavors instead. ### Does Diet Coke contain artificial sweeteners? Yes, it does! Diet Coke is sweetened with aspartame, an artificial sweetener that’s about 200 times sweeter than sugar. While some avoid artificial sweeteners for various reasons, many enjoy them as a way to cut calories without sacrificing flavor. ### Is Diet Coke high in sugar? Not at all! Diet Coke is actually sugar-free, which is one of its main appeals. If you're looking for a fizzy drink without the sugar spike, this could be your go-to option. ### What are healthier alternatives to Diet Coke? If you're looking for something a bit more 'natural,' you might consider sparkling water with a splash of fruit juice or herbal teas. These options often have fewer additives and can be quite refreshing, without the artificial sweeteners found in Diet Coke. It really depends on what you're craving! ### Can kids drink Diet Coke? While there's no hard and fast rule against kids enjoying Diet Coke occasionally, it's worth considering the caffeine and artificial sweeteners. Moderation is key, and some parents prefer to steer their kiddos toward water or juice instead. Always a good idea to check with your pediatrician if you're unsure! ### Is Diet Coke good for weight loss? For some people, Diet Coke can be a weight-loss friendly option since it has zero calories. However, it's important to remember that it’s not a magic solution — a balanced diet and lifestyle choices play a bigger role in weight management. If it helps curb cravings for sugary drinks, it could fit into your weight loss plan! ### Is Diet Coke ultra-processed? Yes, Diet Coke is considered ultra-processed due to its artificial ingredients and flavorings. While some folks might shy away from ultra-processed foods, context matters; many people enjoy them in moderation as part of a varied diet. It's all about balance, right? ## Related products - [Folgers K-Cup Hazelnut 10 Ct.](https://supermarketpuzzle.com/product/folgers-k-cup-hazelnut-10-ct-310-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/folgers-k-cup-hazelnut-10-ct-310-oz - [POWERADE Fruit Punch Electrolyte Sports Drink, 28 fl oz Bottle](https://supermarketpuzzle.com/product/powerade-fruit-punch-electrolyte-sports-drink-28-fl-oz-bottle-28-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/powerade-fruit-punch-electrolyte-sports-drink-28-fl-oz-bottle-28-oz - [Olipop Tonic Classic Grape](https://supermarketpuzzle.com/product/olipop-tonic-classic-grape-12-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/olipop-tonic-classic-grape-12-oz - [Gatorade Zero, Glacier Cherry](https://supermarketpuzzle.com/product/gatorade-zero-glacier-cherry-28-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/gatorade-zero-glacier-cherry-28-oz - [Eight O'Clock K-Cup Italian Dark Roast Coffee](https://supermarketpuzzle.com/product/eight-oclock-coffee-k-cup-italian-dark-roast-coffee-340-oz) (NOVA 1) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/eight-oclock-coffee-k-cup-italian-dark-roast-coffee-340-oz - [Gatorade G Series Thirst Quencher, Frost, Glacier Freeze](https://supermarketpuzzle.com/product/gatorade-g-series-thirst-quencher-frost-glacier-freeze-28-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/gatorade-g-series-thirst-quencher-frost-glacier-freeze-28-oz - [Sparkling Ice Zero Sugar Lemon Lime Sparkling Water 17 fl oz](https://supermarketpuzzle.com/product/sparkling-ice-zero-sugar-lemon-lime-sparkling-water-17-fl-oz-17-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/sparkling-ice-zero-sugar-lemon-lime-sparkling-water-17-fl-oz-17-oz - [Glaceau Vitamin Water, Energy Tropical Citrus](https://supermarketpuzzle.com/product/vitaminwater-glaceau-vitamin-water-energy-tropical-citrus-20-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/vitaminwater-glaceau-vitamin-water-energy-tropical-citrus-20-oz ## For agents Prefer this markdown sheet over scraping the HTML page. 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