# General Mills Cinnamon Toast Crunch Cereal > Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop. ## Snapshot - **Brand:** Cinnamon Toast Crunch - **Retailer listed:** Foodtown - **Category:** Cereal & Breakfast - **Size:** 18.80 oz - **Human page:** https://supermarketpuzzle.com/product/cinnamon-toast-crunch-general-mills-cereal-1880-oz - **Slug:** `cinnamon-toast-crunch-general-mills-cereal-1880-oz` ## NOVA classification **NOVA 4** - Ultra-processed foods Contains multiple refined sweeteners (sugar, fructose, dextrose), industrial additives (maltodextrin, trisodium phosphate, emulsifiers, colors, preservatives) and is manufactured into ready-to-eat pieces, consistent with ultra-processed foods. ## Review General Mills Cinnamon Toast Crunch is a brightly packaged, crowd-pleasing breakfast cereal you’ll find in the center grocery aisles alongside other sweetened children’s cereals like Frosted Flakes and Lucky Charms. The 18.8 oz box sits at eye level in the cereal bay, often stocked near other family-sized and value boxes. It’s bought on school-morning runs, as a pantry staple for busy households, and as a grab-and-go snack for road trips or late-night cravings. The brand leans heavily on nostalgia and kid-focused marketing — playful type, cartoonish swirls of cinnamon on the front, and tie-ins to childhood memories — even as it positions itself as an everyday family treat. Packaging and front-of-box claims may call out “made with whole grain” and show images of cinnamon, creating a mild health halo despite the prominent sugar content. There are no organic or natural certifications on the standard product. In plain terms, this is a highly processed, formulated cereal made from milled grains and multiple sweeteners and additives. Sensory experience is immediate: small, thin square biscuits with a gritty cinnamon-sugar coating that crackle when dry and soften in cold milk; the aroma is distinctly sweet and cinnamony. The ritual is familiar: pour from the box, add milk, scoop with a spoon, and share with kids or snack straight from the bag. People often use it beyond breakfast — as a crunchy topping for yogurt, an ingredient in dessert bars, or a hand-held snack on long drives — which keeps it a versatile, culturally entrenched item in American kitchens. ## Diet flags - Vegetarian ## Nutrition - **Serving size:** 1 cup - **Servings per container:** 13 - **Calories:** 170 - **Total fat:** 4g (5% DV) - **Saturated fat:** 0g (0% DV) - **Sodium:** 230mg (10% DV) - **Total carbs:** 33g (12% DV) - **Dietary fiber:** 3g (11% DV) - **Total sugars:** 12g - **Added sugars:** 12g (24% DV) - **Protein:** 2g ## Ingredients Whole Grain Wheat, Sugar, Rice Flour, Canola and/or Sunflower Oil, Fructose, Maltodextrin, Dextrose, Salt, Cinnamon, Trisodium Phosphate, Soy Lecithin, Caramel Color, Rosemary Extract, BHT Added to Preserve Freshness. Vitamins and Minerals: Calcium Carbonate, Vitamin C (Sodium Ascorbate), Iron and Zinc (Mineral Nutrients), a B Vitamin (Niacinamide), Vitamin B6 (Pyridoxine Hydrochloride), Vitamin B1 (Thiamin Mononitrate), Vitamin a (Palmitate), Vitamin B2 (Riboflavin), a B Vitamin (Folic Acid), Vitamin B12, Vitamin D3. ## Flagged ingredients - **Canola Oil** (seed-oil): Seed oil high in omega-6 fatty acids - **Sunflower Oil** (seed-oil): Seed oil high in omega-6 fatty acids - **Soy Lecithin** (emulsifier): Processed emulsifier - **BHT** (preservative): Synthetic preservative - **Caramel Color** (additive): Artificial coloring ## Context tags - **Occasions:** back-to-school, road-trip, movie-night - **Vibes:** nostalgic, indulgent, convenient, comforting ## FAQ ### Is Cinnamon Toast Crunch healthy? The healthiness of Cinnamon Toast Crunch really depends on your personal dietary goals. It has a decent amount of whole grains and some added vitamins and minerals, but it’s also got 12 grams of added sugars per serving. If you're looking for a quick breakfast treat or a nostalgic snack, it's perfectly fine in moderation, but it might not fit into a strict health regimen. ### Is Cinnamon Toast Crunch vegan? Nope, Cinnamon Toast Crunch isn’t vegan. It contains ingredients like sugar, which can sometimes be processed with bone char, and dairy-derived vitamin D3. So if you’re sticking to a strict vegan diet, you might want to skip this one. ### Is Cinnamon Toast Crunch gluten-free? Not a chance! Cinnamon Toast Crunch contains whole grain wheat, which means it’s off the table for anyone with gluten sensitivities or celiac disease. If you're looking for a gluten-free cereal, there are plenty of alternatives out there that can satisfy your morning crunch. ### Does Cinnamon Toast Crunch contain seed oils? Yes, it does contain canola and/or sunflower oil. These seed oils are often used for frying or as a fat source in processed foods. While they’re not inherently bad, some folks prefer to limit them due to their omega-6 fatty acid content, which can be inflammatory in excess. Just something to keep in mind! ### Does it contain artificial sweeteners? Nope, you won't find any artificial sweeteners in Cinnamon Toast Crunch. The sweetness comes from good old-fashioned sugar and fructose, so it may taste familiar and comforting without the aftertaste that some artificial sweeteners can leave behind. ### Is Cinnamon Toast Crunch high in sugar? While it’s not off-the-charts sugary, with 12 grams of added sugars per serving, it’s definitely on the sweeter side. If you’re watching your sugar intake, you might want to consider that, especially when it comes to breakfast cereals in general, which can often be sneaky sources of sugar. ### What are healthier alternatives to Cinnamon Toast Crunch? If you’re looking for a healthier alternative, consider cereals that are lower in sugar and higher in fiber, like oatmeal or a whole grain cereal with nuts and seeds. Brands like Cheerios or Kashi offer options that can give you that crunch without the sugar overload. Plus, you can always jazz them up with fresh fruit! ### Can kids eat Cinnamon Toast Crunch? Absolutely! Cinnamon Toast Crunch is a popular choice among kids for its sweet flavor and fun crunch. Just keep in mind that moderation is key, and pairing it with some fruit or yogurt can help balance out the meal. ### Is it good for weight loss? Cinnamon Toast Crunch isn’t necessarily a weight-loss-friendly food, mainly because of its sugar content and lower protein and fiber levels. If you're trying to lose weight, you might want to opt for a cereal that keeps you fuller for longer, like one that's high in fiber and protein. But hey, a small bowl every now and then won’t hurt your progress! ### Is Cinnamon Toast Crunch ultra-processed? Yes, Cinnamon Toast Crunch falls into the ultra-processed category. It contains several ingredients that you wouldn't typically find in your kitchen, like maltodextrin and BHT as a preservative. While it’s not the end of the world to enjoy some ultra-processed food every now and then, being mindful of your overall diet is always a good idea! ## Related products - [Kelloggs Raisin Bran Family Size](https://supermarketpuzzle.com/product/raisin-bran-kelloggs-family-size-2210-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/raisin-bran-kelloggs-family-size-2210-oz - [Post Honey Bunches Of Oats Chocolate](https://supermarketpuzzle.com/product/post-honey-bunches-of-oats-chocolate-12-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/post-honey-bunches-of-oats-chocolate-12-oz - [General Mills Chex Cereal, Chocolate](https://supermarketpuzzle.com/product/chex-general-mills-cereal-chocolate-1280-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/chex-general-mills-cereal-chocolate-1280-oz - [Quaker Instant Oatmeal, Raisin Date & Walnut](https://supermarketpuzzle.com/product/quaker-instant-oatmeal-raisin-date-walnut-1040-oz) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/quaker-instant-oatmeal-raisin-date-walnut-1040-oz - [Purely Elizabeth Granola Cereal Ancient Grains Granola Ready To Eat Bag](https://supermarketpuzzle.com/product/purely-elizabeth-granola-cereal-ancient-grains-granola-ready-to-eat-bag-12-oz) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/purely-elizabeth-granola-cereal-ancient-grains-granola-ready-to-eat-bag-12-oz - [General Mills Lucky Charms Cereal, Large Size](https://supermarketpuzzle.com/product/lucky-charms-general-mills-cereal-large-size-1490-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/lucky-charms-general-mills-cereal-large-size-1490-oz - [Kellogg's Special K Cereal](https://supermarketpuzzle.com/product/special-k-kelloggs-cereal-18-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/special-k-kelloggs-cereal-18-oz - [Cream Of Wheat Instant Hot Cereal, Original](https://supermarketpuzzle.com/product/cream-of-wheat-instant-hot-cereal-original-12-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/cream-of-wheat-instant-hot-cereal-original-12-oz ## For agents Prefer this markdown sheet over scraping the HTML page. 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