Califia Farms Pure Black Unsweetened Md Roast

Califia Farms Pure Black Unsweetened Medium Roast is a ready-to-drink cold brew coffee sold in a large 48 fl oz bottle. In a typical American supermarket you’ll find it in the refrigerated beverages aisle or specialty refrigerated coffee shelf, nestled with other chilled cold-brew bottles, ready-to-drink lattes, and near plant milks and refrigerated juices. It fits shopping trips focused on quick mornings and beverage restocking — think weekend-brunch prep, weekly meal-prep stocking, or grabbing a large bottle for a road trip cooler. The brand projects a modern, health-conscious lifestyle image: urban, millennial and Gen Z professionals who value convenience and a clean ingredient list. Marketing leans into “pure,” unsweetened simplicity and craft coffee culture rather than sugary or kid-targeted branding. The label is minimalist, emphasizing “Pure Black” and “Unsweetened,” creating a health-halo effect around absence of sugar and short ingredient lists; there are no overtly juvenile elements or indulgent claims. No organic certification is listed on the ingredient statement provided, and the ingredient list is simply water and coffee. Processing-wise this is a brewed and packaged cold brew — a minimally processed beverage in that it’s brewed from coffee and water and then bottled. Sensory notes: the medium roast yields a smooth, low-acid cup with chocolate and nutty undertones, thin mouthfeel (not creamy), and a clean finish. Packaging is a wide plastic bottle with a resealable cap designed for multiple pours; ritual use is pour-over-ice or split into a travel mug, often as a no-fuss morning pick-me-up or multipour household cold brew for several days.