# Bob's Red Mill Granola Cereal Peanut Butter Granola > Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop. ## Snapshot - **Brand:** Bob's Red Mill - **Retailer listed:** Foodtown - **Category:** Cereal & Breakfast - **Size:** 11 oz - **Human page:** https://supermarketpuzzle.com/product/bobs-red-mill-granola-cereal-peanut-butter-granola-11-oz - **Slug:** `bobs-red-mill-granola-cereal-peanut-butter-granola-11-oz` ## NOVA classification **NOVA 3** - Processed foods The product is made from whole ingredients (oats, nuts) but includes added sugars, oils and flavoring and is baked and packaged as a ready-to-eat product, placing it in NOVA group 3 (processed foods). ## Review Bob's Red Mill Peanut Butter Granola is a shelf-stable, 11-ounce packaged granola you’re likely to spot in the cereal/granola aisle or the natural foods section of a grocery store, often shelved near other cereals, mueslis, nut butters and baking staples. The brand leans on a heritage, whole-grain positioning—employee-owned, founder-signed salutations, and straightforward ingredient calls like “whole grain oats” and “real maple syrup”—so it appeals to shoppers seeking a back-to-basics breakfast or snack option. This granola is marketed for everyday occasions: breakfast with milk or yogurt, topping for weekend brunch bowls, portable handfuls for road trips or hiking, and quick back-to-school snacks. The label carries familiar health halos—“whole grain,” visible nuts, and “organic coconut oil”—plus friendly copy about being toasted and golden brown; it does not shout kid-focused gimmicks, but its crunchy clusters and peanut-butter promise have broad family appeal. Sensory details: expect crunchy, toasted oat clusters studded with roasted peanuts and sliced almonds, a warm peanut-and-maple aroma, and a satisfyingly brittle texture that breaks into buttery crumbs when spooned over yogurt. Packaging is standard retail—an 11-ounce consumer package designed for pantry shelving and repeated scooping into bowls. Processing context: made from recognizable ingredients but combined, sweetened, baked into clusters and packaged for long shelf life, it’s a processed packaged cereal rather than a minimally altered whole food. Rituals: spooned over yogurt for a quick breakfast, eaten by the handful on hikes, or mixed into baked goods to add crunchy peanut notes. ## Diet flags - Vegetarian - Dairy-free - Organic ## Nutrition - **Serving size:** 0.25 cup - **Servings per container:** 10 - **Calories:** 140 - **Total fat:** 7g (9% DV) - **Saturated fat:** 2.5g (13% DV) - **Sodium:** 65mg (3% DV) - **Total carbs:** 18g (7% DV) - **Dietary fiber:** 2g (7% DV) - **Total sugars:** 6g - **Added sugars:** 5g (10% DV) - **Protein:** 4g ## Ingredients Whole Grain Oats, Roasted Peanuts, Brown Sugar, Maple Syrup, Organic Coconut Oil, Peanut Butter, Natural Peanut Butter Flavor, Salt, Tocopherols (to Preserve Freshness), Almonds. ## Flagged ingredients - **Coconut Oil** (seed-oil): Seed oil high in omega-6 fatty acids - **Tocopherols** (preservative): Synthetic preservative ## Context tags - **Occasions:** weekend-brunch, back-to-school, road-trip - **Vibes:** wholesome, comforting, nostalgic ## FAQ ### Is the Peanut Butter Granola healthy? The Peanut Butter Granola has a wholesome mix of whole grain oats and peanuts, which provide some fiber and protein. It’s not a superfood, but it’s a tasty option for breakfast or a snack. Just keep in mind that it does contain added sugars, so it's best enjoyed in moderation, especially if you're watching your sugar intake. ### Is it vegan? Nope, this granola isn’t vegan! It contains peanut butter, which is plant-based, but the presence of natural peanut butter flavor could potentially include non-vegan elements. If you're strictly vegan, you might want to look for a granola that explicitly states it's vegan-friendly. ### Is it gluten-free? This granola is not gluten-free as it contains whole grain oats, which can sometimes be cross-contaminated with gluten during processing. If you have a gluten intolerance or celiac disease, it’s best to stick to granolas specifically labeled gluten-free to be on the safe side. ### Does it contain seed oils? Yes, this granola has organic coconut oil, which is technically a seed oil, though it's often considered healthier due to its medium-chain triglycerides. Seed oils can be a bit controversial, but in moderation and as part of a balanced diet, they can be perfectly fine! ### Does it contain artificial sweeteners? Nope, you won't find any artificial sweeteners here! The sweetness comes from brown sugar and maple syrup, which gives it a more natural flavor profile. If you're looking for something without synthetic additives, this granola fits the bill. ### Is it high in sugar? The Peanut Butter Granola has 6 grams of total sugars per serving, with 5 grams being added sugars. While it’s not sky-high in sugar, if you’re watching your intake, you might want to balance it with lower-sugar options throughout the day. ### What are healthier alternatives? If you’re looking for a healthier granola option, consider ones with less added sugar or higher fiber content. Some brands use whole nuts and seeds or incorporate superfoods like chia or flax to amp up the nutrition without compromising on taste. ### Can kids eat it? Absolutely! Kids can enjoy this granola as a fun breakfast or snack. Just keep an eye on portion sizes, especially since it does contain added sugars — a little sprinkle on yogurt or a bowl of fruit can make a delicious treat! ### Is it good for weight loss? While this granola can be part of a weight loss plan when eaten mindfully, it’s not a magic bullet. It offers some protein and fiber, but with added sugars, you might want to pair it with something like Greek yogurt or fresh fruit to create a more balanced meal. ### Is it ultra-processed? It’s not exactly ultra-processed, but it does contain some preservatives like tocopherols to keep it fresh. Overall, it’s more on the minimally processed side, so you can feel a bit better about enjoying it compared to some other heavily processed breakfast options out there. ## Related products - [Think! 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