# Beyond Beef Plant Based Ground > Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop. ## Snapshot - **Brand:** Beyond Meat - **Retailer listed:** Foodtown - **Category:** Meat - **Size:** 16 oz - **Human page:** https://supermarketpuzzle.com/product/beyond-meat-beef-plant-based-ground-16-oz - **Slug:** `beyond-meat-beef-plant-based-ground-16-oz` ## NOVA classification **NOVA 4** - Ultra-processed foods Contains isolated plant proteins, refined oils, methylcellulose, natural flavors and added vitamins/minerals — ingredients and formulation typical of ultra-processed foods that recreate animal-product properties. ## Review Store placement: You’ll typically find Beyond Beef in the refrigerated meat-alternatives aisle or alongside packaged ground meats — near other plant-based proteins like tofu, tempeh, refrigerated veggie burgers, and alternative grounds. It’s sold in a 16 oz tray wrapped in film with bold Beyond Meat branding, often displayed in multi-tier refrigerated coolers. Occasions: This product is positioned as an everyday swap for ground beef — ideal for weeknight tacos, game-day sliders, quick spaghetti bolognese, or batch-cooked meal-prep. Brand positioning: Beyond Meat reads as a modern, eco-conscious brand aimed at flexitarians, millennials, and shoppers seeking animal-free options without sacrificing familiar textures; its marketing leans on sustainability, innovation, and mainstream convenience rather than niche health-food aesthetics. Label characteristics: Packaging highlights health halos and convenience claims — “plant-based,” “excellent source of protein,” “0mg cholesterol,” “no GMOs, soy or gluten,” and reduced saturated fat messaging — plus fortified vitamins like B12. There is no organic certification; the label emphasizes “natural flavors” and allergen notes about pea protein. Processing context: In plain terms, this is a highly processed plant-based product made by combining concentrated proteins, oils, binders, flavors, and added vitamins and minerals to mimic ground beef. Sensory details: The product presents as a refrigerated, pliable, crumbled patty-like mass that browns and sizzles in a skillet, yielding a juicy, crumbly texture and savory, umami-rich aroma; methylcellulose and oils provide binding and mouthfeel. Ritual use is straightforward: pan-sear, season, and drop into familiar recipes as a one-to-one beef substitute. ## Diet flags - Vegetarian - Gluten-free - Dairy-free ## Nutrition - **Serving size:** 4.0 oz - **Servings per container:** 4 - **Calories:** 260 - **Total fat:** 18g (23% DV) - **Saturated fat:** 5g (25% DV) - **Sodium:** 350mg (15% DV) - **Total carbs:** 5g (2% DV) - **Dietary fiber:** 2g (7% DV) - **Protein:** 20g ## Ingredients Water, pea protein*, expeller-pressed canola oil, refined coconut oil, rice protein, natural flavors, dried yeast, cocoa butter, methylcellulose, contains 1% or less: potato starch, salt, potassium chloride, beet powder color, apple extract, pomegranate concentrate, sunflower lecithin, vinegar, lemon juice concentrate, vitamins and minerals (zinc sulfate, niacinamide [vitamin B3], pyridoxine hydrochloride [vitamin B6], cyanocobalamin [vitamin B12], calcium pantothenate). *Peas are legumes. People with severe allergies to legumes like peanuts should be cautious when introducing pea protein into their diet because of the possibility of a pea allergy. Contains no peanuts or tree nuts. ## Flagged ingredients - **canola oil** (seed-oil): Seed oil high in omega-6 fatty acids - **sunflower lecithin** (emulsifier): Processed emulsifier - **beet powder color** (additive): Artificial coloring ## Context tags - **Occasions:** game-day-prep, meal-prep-sunday, weeknight-dinners - **Vibes:** convenient, comforting, practical ## FAQ ### Is Beyond Beef Plant Based Ground healthy? The healthiness of Beyond Beef really depends on your dietary goals and lifestyle. It packs a solid 20 grams of protein per serving, which is great if you're looking to boost your intake. However, it does have 18 grams of fat, so if you're watching your fat intake, you might want to consider that. It’s definitely a more processed option compared to whole foods, but it can fit into a balanced diet if enjoyed in moderation. ### Is Beyond Beef Plant Based Ground vegan? Not quite! While it’s made from plant-based ingredients, it does contain refined coconut oil and other components that some strict vegans might question. However, it’s free from animal products like meat and dairy, so it’s a step in the right direction for those looking to reduce their meat consumption. ### Is Beyond Beef Plant Based Ground gluten-free? Yes, you’re in the clear! Beyond Beef is gluten-free, making it a suitable option for anyone with gluten sensitivities or celiac disease. Just be sure to check any sauces or toppings you might pair it with, as they could contain gluten. ### Does Beyond Beef Plant Based Ground contain seed oils? Yes, it contains expeller-pressed canola oil, which is a type of seed oil. Some folks are wary of seed oils due to their processing and omega-6 fatty acid content, but in moderation, they can be part of a balanced diet. Just keep an eye on your overall intake of fats! ### Does Beyond Beef Plant Based Ground contain artificial sweeteners? Nope, no artificial sweeteners here! Beyond Beef sticks to natural flavors and ingredients without adding any sugar substitutes. This can be a relief for those looking to avoid those mysterious sweeteners in their food. ### Is Beyond Beef Plant Based Ground high in sugar? Not at all! Beyond Beef is very low in sugar, with zero added sugars. This makes it a great option for those who are keeping their sugar intake in check, especially compared to traditional beef, which has no sugar either. ### What are some healthier alternatives to Beyond Beef Plant Based Ground? If you’re looking for alternatives, consider whole food options like lentils or black beans, which provide protein and fiber without the processing. You could also try homemade veggie burgers made from quinoa and vegetables for a fresher take. These options can be less processed and packed with nutrients! ### Can kids eat Beyond Beef Plant Based Ground? Absolutely! Beyond Beef can be a fun and tasty way for kids to get some protein, especially if they’re curious about plant-based foods. Just be mindful of the salt content, as it has 350 mg of sodium per serving — that’s something to consider for little ones! ### Is Beyond Beef Plant Based Ground good for weight loss? It can be! With 20 grams of protein and relatively low carbs, it could help keep you full and satisfied. Just remember, it’s all about balance — pairing it with lots of veggies and whole grains can make for a more weight-loss-friendly meal. ### Is Beyond Beef Plant Based Ground ultra-processed? Yes, it falls into the ultra-processed category. The ingredient list is longer and includes additives like methylcellulose and natural flavors. While processed foods can be convenient and tasty, it’s all about finding a balance and enjoying them alongside whole foods in your diet. ## Related products - [El Monterey Family Pack Beef & Bean Chimichangas](https://supermarketpuzzle.com/product/el-monterey-family-pack-beef-bean-chimichangas-3040-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/el-monterey-family-pack-beef-bean-chimichangas-3040-oz - [Tower Isle's Mild Beef Patties](https://supermarketpuzzle.com/product/tower-isles-mild-beef-patties-15-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/tower-isles-mild-beef-patties-15-oz - [Barber Chicken Kiev](https://supermarketpuzzle.com/product/barber-foods-chicken-kiev-10-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/barber-foods-chicken-kiev-10-oz - [Kevin's Natural Foods Paleo Korean Bbq Style Chicken 16 oz](https://supermarketpuzzle.com/product/kevins-natural-foods-paleo-korean-bbq-style-chicken-16-oz-16-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/kevins-natural-foods-paleo-korean-bbq-style-chicken-16-oz-16-oz - [Perdue Air Fryer Ready Lemon Pepper Wing](https://supermarketpuzzle.com/product/perdue-air-fryer-ready-lemon-pepper-wing-22-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/perdue-air-fryer-ready-lemon-pepper-wing-22-oz - [Applegate Chicken Nuggets Gluten Free](https://supermarketpuzzle.com/product/applegate-naturals-chicken-nuggets-gluten-free-8-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/applegate-naturals-chicken-nuggets-gluten-free-8-oz - [Applegate Chicken & Sage Breakfast Sausage 10 ea](https://supermarketpuzzle.com/product/applegate-chicken-sage-breakfast-sausage-10-ea-7-oz) (NOVA 3) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/applegate-chicken-sage-breakfast-sausage-10-ea-7-oz - [Kingsford Baby Back Pork Ribs](https://supermarketpuzzle.com/product/kingsford-baby-back-pork-ribs-24-oz) (NOVA 4) | markdown: https://supermarketpuzzle.com/__a2/md?path=/product/kingsford-baby-back-pork-ribs-24-oz ## For agents Prefer this markdown sheet over scraping the HTML page. 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