Betty Crocker Cake Mix, Devil's Food 13.25 oz

Betty Crocker Devil's Food Cake Mix (13.25 oz) is a familiar boxed baking mix you’ll find in the supermarket baking aisle, shelved alongside other cake mixes, frostings, brownie mixes and instant dessert kits. Packaged in a bright, branded cardboard box with a serving suggestion photo, it sits near baking staples like flour, sugar, baking powder and boxed pudding. Shoppers typically grab it on quick runs for birthday cakes, last-minute desserts for holidays, or when they want an easy bake for weekend gatherings. The brand leans on decades of American home-baking heritage — positioned as a reliable, family-friendly convenience product marketed toward busy parents, novice bakers and anyone seeking nostalgic desserts. Labeling emphasizes convenience and a classic recipe rather than organic or “all-natural” claims; the ingredient list includes enriched bleached flour, sugar and several emulsifiers and flavorings, and there is no organic certification. Sensory expectations: when mixed and baked it yields a moist, tender crumb with a deep cocoa color and sweet, chocolate-forward flavor; texture is soft and slightly springy, and the ritual often involves kids stirring the batter and decorating with frosting. The box gives step-by-step directions for cupcakes, layer cakes or sheet cakes, reinforcing ease and speed. In processing context: this is a highly processed, shelf-stable powder blend containing refined grains, added sugars, emulsifiers and artificial flavoring. Use occasions range from casual weeknight desserts to celebratory cakes, with the product’s story rooted in convenience, tradition and approachable indulgence in American grocery culture.