B&J, Dublin Mudslide

Ben & Jerry's Dublin Mudslide is a 16-oz pint that you'll find stocked in the frozen desserts aisle, tucked with other premium ice creams like Häagen-Dazs and novelty pints near the supermarket's center coolers. Shoppers encounter it alongside other indulgent treats — cookie-dough tubs, fudge-bar novelties, and artisanal gelatos. It fits impulse buys for movie-night or game-day spreads, special-occasion desserts, or a weekend treat after brunch. The brand positions itself as a playful, socially conscious premium indulgence aimed at young adults and families who want a decadent, shareable experience; packaging leans on bold, colorful artwork and quirky flavor names rather than child-oriented mascots. Labels often emphasize flavor sourcing and social messaging; you may see “fair trade” cocoa or non-GMO claims on the brand level, but this item is not organic. The ingredient list shows cream and milk blended with multiple sugars, syrups, emulsifiers, and stabilizers — in plain terms, this is a highly processed, factory-made dessert rather than a single-ingredient homemade ice cream. Sensory notes: cold, ultra-creamy base with dense mouth-coating richness, frequent chocolate and coffee swirls, and soft chewy or cakey inclusions that add textural contrast. The package is a cardboard pint with a foil or plastic lid; ritual use is spooned straight from the pint in dim living-room lighting, spoon-sharing at gatherings, or portioned onto cones or sundaes for an indulgent finish to a meal. It reads as a celebratory, comfort-focused product in American grocery culture.