Arby's Crinkle Cut Fries

Arby's Crinkle Cut Fries arrive in the frozen aisle, shelved alongside other frozen potato products — shoestring fries, steak fries, tater tots and frozen sides — often near frozen burgers and convenience meal solutions. The 26-oz bag is a family-size offering aimed at shoppers stocking up for group meals or weekly sides. They lean into fast-food familiarity with crinkled ridges that promise extra crispness and a golden, seasoned look. Typical occasions include game-day spreads, quick weeknight dinners or comfort-food pairings for sandwiches and burgers. Arby's positions this SKU as an extension of its fast-food identity: accessible, nostalgic, and value-oriented, appealing to families, young adults and fans of chain-style comfort food; packaging and brand cues highlight Arby’s heritage more than nutrition credentials. Labeling emphasizes simple-sounding potato origins and includes philanthropic messaging about the Arby’s Foundation, which can create a mild goodwill halo; there are no organic or certified-natural claims. From a processing standpoint, the fries are made from potatoes but include modified starches, dextrins, leavening agents and emulsifiers typical of industrially prepared frozen sides. Sensory notes: the crinkle cut yields a crunchy, ridged exterior and a soft, fluffy interior when baked or fried; seasoning provides a mild savory note and visible color agents offer consistent golden hues. Rituals around use are familiar — oven-baked for 20–25 minutes or deep-fried briefly, served with ketchup, mayo-based dips, or alongside sandwiches. The product reads as a convenient, indulgent shortcut to restaurant-style fries for home consumption.