# Flour Tortillas, 10.7 OZ

> Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop.

## Snapshot

- **Brand:** 365 by Whole Foods Market
- **Retailer listed:** Whole Foods
- **Category:** breads-rolls-bakery/tortillas-flat-breads
- **Listed price:** $2.29
- **Human page:** https://supermarketpuzzle.com/product/365-flour-tortillas-107-oz
- **Slug:** `365-flour-tortillas-107-oz`

## NOVA classification

**NOVA 4** - Ultra-processed foods

Contains multiple industrial ingredients and additives (processed shortening with monoacylglycerides, fumaric acid, baking powder mixes, guar gum, xanthan gum, carrageenan) used to modify texture and shelf life, with few whole-food-only components, consistent with a NOVA 4 ultraprocessed classification.

## Review

You'd find these 365 Flour Tortillas on the bread and wraps shelf or near the deli — a quick grab for weeknight tacos, lunches, or a picnic. They feel comforting and practical, offering the soft, pliable texture of a homemade tortilla but packaged for convenience. The long list of emulsifiers, stabilizers and acidity regulators points to industrial processing that creates that chewy texture and extends shelf life, a hallmark of ultraprocessed products.

## Diet flags

- Vegetarian
- Dairy-free

## Nutrition

- **Serving size:** 1 TORTILLA
- **Servings per container:** 8
- **Calories:** 100
- **Total fat:** 2g (3% DV)
- **Saturated fat:** 1g (5% DV)
- **Trans fat:** 0g
- **Cholesterol:** 0mg (0% DV)
- **Sodium:** 230mg (10% DV)
- **Total carbs:** 18g (7% DV)
- **Dietary fiber:** 0.99g (4% DV)
- **Protein:** 3g

## Ingredients

UNBLEACHED WHEAT FLOUR WATER NON-HYDROGENATED VEGETABLE OIL SHORTENING (PALM OIL, WATER, SALT, MONOGLYCERIDES OF FATTY ACIDS, CITRIC ACID, VITAMIN A PALMITATE) CULTURED WHEAT FLOUR SEA SALT BAKING POWDER (SODIUM ACID PYROPHOSPHATE, SODIUM BICARBONATE, CORNSTARCH, MONOCALCIUM PHOSPHATE) FUMARIC ACID (TO MAINTAIN FRESHNESS) STABILIZER (GUAR GUM, XANTHAN GUM, CARRAGEENAN).

## Flagged ingredients

- **palm oil** (seed-oil): Seed oil high in omega-6 fatty acids
- **monoglycerides of fatty acids** (emulsifier): Processed emulsifier
- **fumaric acid** (preservative): Synthetic preservative

## Context tags

- **Occasions:** weekend-brunch, game-day-prep, meal-prep-sunday
- **Vibes:** convenient, comforting, nostalgic

## FAQ

### Is the flour tortilla healthy?

The healthiness of these tortillas really depends on your dietary needs and lifestyle. At 100 calories per tortilla, they're a decent option for a light snack or meal base. Just remember that while they provide some carbs and protein, they're not packed with fiber or micronutrients, so think of them as a fun canvas for your favorite fillings rather than the star of the show.

### Are these tortillas vegan?

Good news for plant lovers! These tortillas are indeed dairy-free, but they aren't strictly vegan because they contain non-hydrogenated vegetable shortening, which may be derived from animal fats depending on the source. If you're looking for 100% vegan options, it’s always best to check the packaging or opt for brands that specifically label themselves as vegan.

### Are they gluten-free?

Nope, these tortillas are not gluten-free. They’re made with unbleached wheat flour, which is a big no-no if you're avoiding gluten. If you’re looking for a gluten-free tortilla, there are plenty of alternatives made from corn, almond flour, or other gluten-free grains that might fit the bill.

### Do these tortillas contain seed oils?

Yes, these tortillas do contain palm oil, which is technically a seed oil. While some people prefer to avoid seed oils due to concerns about processing and omega-6 fatty acid content, palm oil is often viewed as a more stable option for cooking. Ultimately, it comes down to personal preference and what fits into your dietary philosophy.

### Do they have artificial sweeteners?

Nope, no artificial sweeteners here! These tortillas keep it simple with just the natural ingredients listed, so you can enjoy them without worrying about any hidden sugars or funky additives. They’re a great option if you’re looking to avoid those overly sweetened processed foods.

### Are they high in sugar?

Not at all! These tortillas are low in sugar, with zero added sugars listed on the label. So if you're keeping an eye on your sugar intake, they can be a guilt-free addition to your meals or snacks.

### What are some healthier alternatives?

If you’re looking for healthier alternatives, consider whole grain or sprouted tortillas, which can offer more fiber and nutrients. Cauliflower or almond flour tortillas are also great options if you’re avoiding gluten or looking for lower-carb choices. Ultimately, it’s all about finding what fits your taste and dietary needs!

### Can kids eat these tortillas?

Absolutely! These tortillas can be a fun and versatile option for kids. Just keep an eye on portion sizes and pair them with nutritious fillings like beans, veggies, or lean proteins to make a balanced meal that they'll enjoy.

### Are they good for weight loss?

These tortillas can fit into a weight loss plan, especially if you’re watching your portions. At 100 calories each, they can be a satisfying base for wraps or tacos without breaking the calorie bank. Just remember to fill them up with wholesome ingredients to keep things nutritious!

### Are they ultra-processed?

While these tortillas are processed, they’re not what you’d typically consider 'ultra-processed.' They contain a few preservatives and stabilizers, but they also include recognizable ingredients like flour and water. If you’re comfortable with some processing for convenience, these can still be a tasty and practical choice.

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