Can you spot the ultraprocessed foods?

Take a virtual shopping trip to learn more about what's on grocery store shelves.

365 by Whole Foods Market, Organic Maple & Brown Sugar Instant Oatmeal, 2.29 Ounce
pantry-essentials/hot-cereal-pancake-mixes
📊 NOVA 4🌱 Vegan🥛 Dairy-Free🌿 Organic✨ Seed Oil Free

365 by Whole Foods Market, Organic Maple & Brown Sugar Instant Oatmeal, 2.29 Ounce

365 by Whole Foods Market
Available at Whole Foods
250
Calories
7g
Protein
19g
Sugars
230mg
Sodium
5g
Fiber
30
Ingredients

What You Should Know

You'd find this on the breakfast or instant oatmeal shelf or tucked in a dorm or pantry for busy mornings — it's built for quick single-serve convenience. The product feels cozy and indulgent, nodding to nostalgic maple-and-brown-sugar breakfasts while promising an easy, warm bowl in minutes. The ingredient mix (pre-sweetened sugars, rice maltodextrin and natural flavors) and instant processing suggest a smooth, shelf-stable texture and industrial reformulation typical of highly processed items.

Nutrition Facts

Serving Size: 1 CUP
Servings per Container: 1
Calories250
% Daily Value*
Total Fat5g6%
Saturated Fat0.5g3%
Trans Fat0g
Cholesterol0mg0%
Sodium230mg10%
Total Carbohydrate47g17%
Dietary Fiber5g18%
Total Sugars19g
Protein7g
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

Ingredients

ORGANIC, ROLLED, OATS, ORGANIC, CANE, SUGAR, ORGANIC, PECANS, ORGANIC, MAPLE, SUGAR, POWDER, ORGANIC, MOLASSES, ORGANIC, RICE, MALTODEXTRIN, SALT, NATURAL, FLAVORS, ORGANIC, BROWN, SUGAR, (ORGANIC, CANE, SUGAR,, ORGANIC, MOLASSES), ORGANIC, CINNAMON..

Dietary Labels

This product is vegan, is not gluten-free, and is organic.

Ultra-Processing Assessment

NOVA Score:4 / 4

Ultra-Processed

Why this score?

Contains multiple added sweeteners, rice maltodextrin and 'natural flavors' along with an instant formulation, indicating industrial processing and additives. These characteristics are consistent with NOVA group 4 (ultra-processed) products.

Daily Ritual

Can you Spot Ultraprocessed Foods? Play our Supermarket Game

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Shopping in the supermarket oil aisle

Others also viewed

Common Questions about 365 by Whole Foods Market, Organic Maple & Brown Sugar Instant Oatmeal, 2.29 Ounce

It really depends on your perspective! This oatmeal packs a good punch in fiber and protein, making it a solid breakfast option. With organic ingredients and no artificial additives, it's a healthier choice compared to many sugary cereals — just be mindful of the sugar content, which is on the higher side at 19 grams.

Perfect For

back-to-school
storm-prep
road-trip

Vibe:

convenientcomfortingnostalgicindulgent
$2.59
per package