Can you spot the ultraprocessed foods?

Take a virtual shopping trip to learn more about what's on grocery store shelves.

365 by Whole Foods Market, Gluten Free Waffles, 8 Ounce
frozen-foods/frozen-breakfast
📊 NOVA 4

365 by Whole Foods Market, Gluten Free Waffles, 8 Ounce

365 by Whole Foods Market
Available at Whole Foods
230
Calories
5g
Protein
5g
Sugars
450mg
Sodium
0.99g
Fiber
39
Ingredients

What You Should Know

You’d spot these gluten-free waffles in the frozen breakfast aisle or stacked in a quick-grab section for busy mornings — an easy option for a nostalgic, syrup-drenched weekend or a rushed weekday breakfast. The product reads like a modern convenience food: familiar waffle comfort but engineered for crisp reheating, uniform texture and longer shelf life through processed starches, powdered dairy/egg ingredients and stabilizers.

Nutrition Facts

Serving Size: 2 WAFFLES
Servings per Container: 3
Calories230
% Daily Value*
Total Fat10g13%
Saturated Fat1.5g8%
Trans Fat0g
Cholesterol55mg18%
Sodium450mg20%
Total Carbohydrate30g11%
Dietary Fiber0.99g4%
Total Sugars5g
Protein5g
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.

Ingredients

WATER, POTATO, STARCH, TAPIOCA, STARCH, BROWN, RICE, FLOUR, EXPELLER, PRESSED, CANOLA, OIL, CANE, SUGAR, POWDERED, EGGS, DRY, WHOLE, MILK, WHEY, PROTEIN, ISOLATE, BAKING, POWDER, (SODIUM, ACID, PYROPHOSPHATE,, SODIUM, BICARBONATE,, MONOCALCIUM, PHOSPHATE,, RICE, FLOUR), SUNFLOWER, LECITHIN, SEA, SALT, XANTHAN, GUM..

Flagged Ingredients:

  • canola oil - Seed oil high in omega-6 fatty acids
  • sunflower lecithin - Processed emulsifier
No Seed OilNo Emulsifier

Dietary Labels

This product is not vegan, is not gluten-free, and is not organic.

Ultra-Processing Assessment

NOVA Score:4 / 4

Ultra-Processed

Why this score?

Formulation includes industrial ingredients and additives (whey protein isolate, powdered eggs, xanthan gum, lecithin, baking powder blends) and refined starches, indicating an ultraprocessed product designed for shelf life, consistent texture and convenience.

Daily Ritual

Can you Spot Ultraprocessed Foods? Play our Supermarket Game

Take a virtual shopping trip to learn more about what's on grocery store shelves.

Shopping in the supermarket oil aisle

Others also viewed

Common Questions about 365 by Whole Foods Market, Gluten Free Waffles, 8 Ounce

The healthiness of the waffles really depends on what you're comparing them to! They’re not loaded with artificial ingredients or preservatives, which is a plus. However, they do contain a fair amount of sodium and aren't particularly high in fiber or protein, so consider them a treat rather than a nutritional powerhouse.

Perfect For

weekend-brunch
back-to-school
meal-prep-sunday

Vibe:

nostalgicconvenientcomfortingindulgent
$3.79
per package