# 365 by Whole Foods Market, Belgian Waffles, 11.6 Ounce

> Health and ingredient intelligence for a real grocery product. Source: Supermarket Puzzle (Grocery Intelligence Index). Not a shop.

## Snapshot

- **Brand:** 365 by Whole Foods Market
- **Retailer listed:** Whole Foods
- **Category:** frozen-foods/frozen-breakfast
- **Listed price:** $4.29
- **Human page:** https://supermarketpuzzle.com/product/365-by-belgian-waffles-116-ounce
- **Slug:** `365-by-belgian-waffles-116-ounce`

## NOVA classification

**NOVA 4** - Ultra-processed foods

Although the product contains recognizable ingredients (wheat flour, cultured butter, eggs), it is a ready-to-heat packaged waffle with added invert sugar syrup, an emulsifier (soy lecithin) and 'natural flavor,' indicating industrial formulation and processing consistent with NOVA group 4 (ultra-processed).

## Review

You'd spot these in the freezer aisle among other ready-to-heat breakfast items or grab a box when you want a quick, indulgent weekend brunch at home. They project a nostalgic, bakery-like vibe — crisp edges and a buttery, eggy interior — while promising convenience and comfort. The ingredient list includes real butter and eggs but also industrial touches like invert sugar syrup, soy lecithin and “natural flavor,” which point to factory processing that shapes texture and shelf-life and aligns with ultra-processed formulations.

## Diet flags

- Vegetarian

## Nutrition

- **Serving size:** 1 WAFFLE
- **Servings per container:** 6
- **Calories:** 250
- **Total fat:** 13g (17% DV)
- **Saturated fat:** 8g (40% DV)
- **Trans fat:** 1g
- **Cholesterol:** 40mg (13% DV)
- **Sodium:** 220mg (10% DV)
- **Total carbs:** 30g (11% DV)
- **Dietary fiber:** 1g (4% DV)
- **Total sugars:** 15g
- **Protein:** 3g

## Ingredients

WHEAT FLOUR CULTURED BUTTER (CREAM, LACTIC ACID STARTER CULTURE) PEARL SUGAR WATER EGGS INVERT SUGAR SYRUP YEAST SOY FLOUR SUGAR SALT SOY LECITHIN (EMULSIFIER) NATURAL FLAVOR.

## Flagged ingredients

- **soy** (seed-oil): Seed oil high in omega-6 fatty acids
- **soy lecithin** (emulsifier): Processed emulsifier

## Context tags

- **Occasions:** weekend-brunch, back-to-school, movie-night
- **Vibes:** nostalgic, indulgent, convenient

## FAQ

### Is the Belgian Waffle healthy?

Ah, the age-old question! While these waffles can be a tasty treat, they're not exactly what you'd call a health food. With 250 calories and 15 grams of sugar per waffle, they’re more of an indulgent breakfast option rather than a daily staple. It’s all about balance—enjoying them occasionally can fit into a well-rounded diet!

### Are these waffles vegan?

Nope, these Belgian Waffles aren’t vegan. They contain eggs and cultured butter, which makes them off-limits for those following a plant-based diet. If you're looking for a vegan waffle option, you'll want to check the labels for alternatives that specifically cater to that lifestyle.

### Are the Belgian Waffles gluten-free?

Sadly, these waffles are not gluten-free. They’re made with wheat flour, which is a no-go for anyone with gluten sensitivities or celiac disease. If gluten is a concern for you, there are plenty of gluten-free waffle options out there that don’t skimp on flavor!

### Do these waffles contain seed oils?

Yes, they do contain soy lecithin, which is derived from soybeans and considered a seed oil. While some people prefer to avoid seed oils, others see them as a harmless ingredient that helps with texture and emulsification. It really comes down to personal preference and dietary choices!

### Are there artificial sweeteners in these waffles?

Nope, no artificial sweeteners here! The sweetness comes from the natural sugars in the ingredients, so you can enjoy your waffles without worrying about those chemical sweeteners. It’s always nice to find a product that keeps it real in the sweetness department!

### Are these waffles high in sugar?

Yes, they are on the higher side of sugar content, with 15 grams per waffle. That’s something to keep in mind, especially if you’re watching your sugar intake. They’re definitely more of a treat than a health food, so moderation is key!

### What are some healthier alternatives to these waffles?

If you're looking for healthier options, consider whole grain or protein-packed waffles that are lower in sugar and made with ingredients like oats or almond flour. There are also many brands that offer gluten-free or vegan versions that could be a better fit depending on your dietary needs!

### Can kids eat these Belgian Waffles?

Absolutely! These waffles can be a fun breakfast treat for kids. Just keep an eye on portion sizes, especially since they are a bit higher in sugar. Pairing them with some fruit or yogurt can make for a more balanced meal!

### Are these waffles good for weight loss?

While you can certainly include these waffles in a weight loss plan, they might not be the most beneficial choice if you're aiming for low-calorie or low-sugar options. They can be enjoyed as an occasional treat, but pairing them with healthier sides or eating them in moderation is a smart approach!

### Are these waffles ultra-processed?

These Belgian Waffles do fall into the processed category, but they’re not the most extreme example of ultra-processed foods. They contain a mix of recognizable ingredients, but if you're looking for something minimally processed, you might want to whip up a batch from scratch or look for brands that focus on whole foods.

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