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Ingredient

Red 40-Free Snacks

Snacks without Red 40 artificial food coloring

31
Products
4.0
Avg. NOVA Score
Top Brands
Ocean SprayBetty CrockerEatsmart®

✨ Editor's Picks

Our top recommendations for this category

31 products
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Ocean Spray Craisins, Reduced Sugar
Ocean Spray

Ocean Spray Craisins, Reduced Sugar

📊 NOVA 4
Betty Crocker Spiderman Fruit Snacks 10ct
Betty Crocker

Betty Crocker Spiderman Fruit Snacks 10ct

📊 NOVA 4
Snyder's Eat Smart Naturals Garden Veggie Crisps
Eatsmart®

Snyder's Eat Smart Naturals Garden Veggie Crisps

📊 NOVA 4
Raisinets Dark Chocolate
Raisinets

Raisinets Dark Chocolate

📊 NOVA 4
365 by Whole Foods Market, Two Bite Brownies, Snack Pack, 2.5 Ounce
365 by Whole Foods Market

365 by Whole Foods Market, Two Bite Brownies, Snack Pack, 2.5 Ounce

$1.99📊 NOVA 4
Original Pretzel Crisps, 7.2 OZ
SNACK FACTORY

Original Pretzel Crisps, 7.2 OZ

$3.99📊 NOVA 4
Seneca Crispy Apple Chips, Granny Smith
Seneca

Seneca Crispy Apple Chips, Granny Smith

📊 NOVA 4
Organic Superpower Rainbow Mini Pops, 6.72 FZ
JONNYPOPS

Organic Superpower Rainbow Mini Pops, 6.72 FZ

$6.99📊 NOVA 4
Darrell Lea Fabulicious Green Apple Sour Candy Stix
Darrell Lea

Darrell Lea Fabulicious Green Apple Sour Candy Stix

📊 NOVA 4
Seneca Chips Pink Lady Apple
Seneca

Seneca Chips Pink Lady Apple

📊 NOVA 4
Betty Crocker Fruit Snacks, Scooby Doo
Betty Crocker

Betty Crocker Fruit Snacks, Scooby Doo

📊 NOVA 4
Chocolate Chip Cookies, 6 OZ
CYBELES FREE TO EAT

Chocolate Chip Cookies, 6 OZ

$5.99📊 NOVA 4
Mi-Del Lemon Snaps Cookie
Mi-Del

Mi-Del Lemon Snaps Cookie

📊 NOVA 4
Smart Sweet Gummy Sweet Fish
SmartSweets

Smart Sweet Gummy Sweet Fish

📊 NOVA 4
Ocean Spray Craisins, Cherry
Ocean Spray

Ocean Spray Craisins, Cherry

📊 NOVA 4
Ocean Spray Craisins Sour Blueberry Lemon
Ocean Spray

Ocean Spray Craisins Sour Blueberry Lemon

📊 NOVA 4
Danimals Squeezeables Pouches, 4 Pack, Cotton Candy
Danimals

Danimals Squeezeables Pouches, 4 Pack, Cotton Candy

📊 NOVA 4
Tropical Sour Gummies, 1.8 OZ
SMART SWEETS

Tropical Sour Gummies, 1.8 OZ

$3.79📊 NOVA 4
Gummy Worms, 5.3 OZ
SMART SWEETS

Gummy Worms, 5.3 OZ

$10.29📊 NOVA 4
Quaker Popped Rice Snacks, Apple Cinnamon
Quaker

Quaker Popped Rice Snacks, Apple Cinnamon

📊 NOVA 4
Made Good Organic Crispy Squares Strawberry
MadeGood

Made Good Organic Crispy Squares Strawberry

📊 NOVA 4
Snyders Of Hanover Mini Pretzel
Snyder's of Hanover

Snyders Of Hanover Mini Pretzel

📊 NOVA 4
Organic Vegetable Brown Rice Snaps, 3.5 OZ
EDWARD & SONS

Organic Vegetable Brown Rice Snaps, 3.5 OZ

$3.99📊 NOVA 4
Spicy Ranch Pretzel Bites, 9 OZ
SNACK FACTORY

Spicy Ranch Pretzel Bites, 9 OZ

$4.69📊 NOVA 4
Blue Diamond Artesion Nut Thins, Flax Seed
Blue Diamond Almonds

Blue Diamond Artesion Nut Thins, Flax Seed

📊 NOVA 4
Betty Crocker Fruit Snacks Harry Potter 10ct
Harry Potter

Betty Crocker Fruit Snacks Harry Potter 10ct

📊 NOVA 4
Snyders Of Hanover Snaps Pretzel
Snyder's of Hanover

Snyders Of Hanover Snaps Pretzel

📊 NOVA 4
Blue Diamond Almonds Blueberry
Blue Diamond

Blue Diamond Almonds Blueberry

📊 NOVA 4
THE Snack Mates Kids Chicken & Maple Sticks, 2.5 OZ
New Primal

THE Snack Mates Kids Chicken & Maple Sticks, 2.5 OZ

$7.09📊 NOVA 4
Hunts Snack Pack Pudding 4 Pack, Sugar Free Chocolate
Snack Pack

Hunts Snack Pack Pudding 4 Pack, Sugar Free Chocolate

$3.00📊 NOVA 4
Snack Factory Pretzel Crisp Original Party Size
Snack Factory®

Snack Factory Pretzel Crisp Original Party Size

📊 NOVA 4

What is NOVA?

NOVA isn't just about "good vs bad" but about understanding how food is made. Foods are grouped into 4 categories, from unprocessed or minimally processed (Group 1) to ultra-processed foods (Group 4).

📊 NOVA 1

Unprocessed or minimally processedRaw grains, nuts, seeds, fresh produce

📊 NOVA 2

Processed culinary ingredientsOils, butter, salt, sugar

📊 NOVA 3

Processed foodsSimple foods made by combining NOVA 1 + 2 with methods like baking, canning

📊 NOVA 4

Ultra-processedIndustrial formulations with additives

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What You Should Know About Red 40-Free Snacks

This hub rounds up snacks made without Red 40 (aka Allura Red AC), the bright, workhorse dye that shows up in everything from gummies to sports drinks. If you’re avoiding it for personal preference, potential sensitivity, or just a “fewer artificial additives” vibe, you’ll find options that lean on fruit and veggie extracts, spices, or no added color at all. Think apple chips, fruit snacks colored with beet juice, and allergy-friendly cookies with naturally tinted sprinkles. Real talk: Red 40-free doesn’t automatically mean “healthier.” A gummy colored with beet juice is still a gummy; sugar, sodium, and fiber matter more to your day-to-day nutrition. Natural colors can fade, vary batch to batch, and sometimes cost more. Budget-wise, you’ll pay a premium for many specialty brands, but store brands and uncolored classics (popcorn, pretzels, nuts, plain chips) are lower-cost wins. Also, scan labels for other synthetic dyes (Red 3, Yellow 5, Blue 1). If a package says “colors from natural sources” or “no artificial colors,” you’re generally in the clear for Red 40, but still peek at the ingredient list to be sure.

Key Benefits

  • Avoids Red 40 while keeping familiar snack formats kids actually eat.
  • Simplifies label-reading for families managing dye sensitivities or preferences.
  • Leans on plant-based color sources like beet juice, paprika, or turmeric.
  • Easier to pack for schools with “no artificial colors” guidelines.
  • Plenty of budget-friendly picks when you choose naturally uncolored snacks.

Buying Guide: How to Choose Red 40-Free Snacks

Start with categories that rarely need dye: apple chips, popcorn, nuts, plain crackers, and cheese snacks. When you do want colorful treats, look for “no artificial colors” or “colors from natural sources” on fruit snacks and gummies; brands like Annie’s and SMART SWEETS often fit that bill. Allergy-friendly cookie brands (like Cybele’s) tend to avoid synthetic dyes in sprinkles and inclusions. For a sweet-tart fix, reduced-sugar dried cranberries can scratch the candy itch without added color. Read ingredient lists for Red 40’s aliases: FD&C Red No. 40, Allura Red AC, or E129 (in some imports). Also watch for other synthetics (Red 3, Yellow 5/6, Blue 1/2) if you want to go fully dye-free. Natural color callouts you might see include beet juice, spirulina extract, annatto, paprika, and turmeric—note that annatto can be an allergen for some folks, and carmine/cochineal (in some “natural red” products) isn’t vegan. Budget tips: buy family-size bags and portion at home, opt for store brands with “no artificial colors,” and shop warehouse clubs for multipacks. Grocery chains like Target, Walmart, and Whole Foods often label online filters for “no artificial colors,” and specialty marketplaces can help you compare. When prices climb, pivot to dye-free staples—air-popped popcorn with a sprinkle of cinnamon or chili-lime, or DIY trail mix with dried fruit and seeds.

Quick Comparison

Snack typeTypical color sourceLabel to check forPrice range (per serving)Best for
Apple chipsNone neededIngredients: apples, oil/salt only$–$$Crunchy, simple, lunchbox-friendly
Reduced-sugar dried cranberriesNone addedNo artificial colors; reduced sugar/sweetener noted$Tart-sweet swap for candy
Fruit snacks (natural colors)Beet juice, carrot, turmericColors from natural sources; no Red 40$–$$Kid-approved fruity chews
Low-sugar gummiesFruit/veg extracts, spirulinaNo artificial colors; check sweeteners$$Treats with fewer sugars
Allergy-friendly cookiesNaturally tinted sprinklesNo artificial colors; top-9 allergen info$$Class parties, shared snacks
Organic kids snacksPlant-based colors or noneUSDA Organic; no synthetic dyes$$–$$$When you want organic assurance

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Last updated: December 13, 2025

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